Brasilseg
Brasilseg
1,001 – 5,000 Employees
B2CFinanceInsurance
Brasilseg operates in Brazil’s insurance and financial protection sector, offering personal and group insurance, pension plans, and related products for individuals and businesses. Founded in 2018, the company serves customers through digital channels and partnerships, including its relationship with Banco do Brasil. Its work spans insurance, finance, and consumer-focused services, supported by a team of more than 1,000 employees.

Mid-Level Customer Strategy Business Analyst — Brasilseg (Hybrid, Brazil)

Join Brasilseg’s Customer Success team to analyze customer data and lead initiatives that improve retention, engagement, and customer value. The role focuses on turning insights into measurable customer and business outcomes.

Description

  • Drive retention, engagement, and customer value across the full customer journey.
  • Use data to reduce churn, increase perceived value, and strengthen loyalty.
  • Find opportunities, develop initiatives, and lead experiments that improve customer experience and business performance.
  • Track and interpret Customer Success metrics such as churn, retention, engagement, cohorts, and LTV.
  • Assess risks and opportunities across the customer base.
  • Build, prioritize, and manage an initiative backlog focused on engagement and retention.
  • Plan and run tests, pilots, and experiments to validate hypotheses.
  • Partner with Product, Analytics, IT, and strategic stakeholders to deliver initiatives.
  • Develop upsell, cross-sell, and customer engagement opportunities.
  • Prepare executive analyses and presentations grounded in data-driven storytelling.
  • Support customer relationship and communications strategies that increase product adoption and usage.
  • Measure and report outcomes, translating findings into recommendations for ongoing improvement.

Requirements

  • Bachelor’s degree in Business Administration, Economics, Marketing, or a related discipline.
  • Advanced proficiency with Microsoft Office.
  • Understanding of Customer Success principles.
  • Knowledge of Customer Experience practices.
  • Familiarity with CRM systems.
  • Knowledge of customer retention strategies.
  • SQL skills or experience using data tools is preferred.
  • Experience working with CRM tools is preferred.

Benefits

  • Health insurance
  • Dental insurance
  • Funeral insurance
  • Transportation allowance
  • Meal voucher
  • Food allowance
  • 13th food basket benefit
  • Group life insurance
  • Private pension plan
  • Childcare and/or babysitter assistance
  • Profit-sharing and results-based bonus (PLR)
  • Gympass
  • Birthday day off
  • Desenvolve program with more than 500 courses
  • Integrated health program supporting mental, social, financial, and physical well-being

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