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Sem Parar
Sem Parar
1.001 – 5.000 Angajați
CălătoriiLogisticăTransport
Sem Parar este o companie braziliană de mobilitate și plăți electronice, care combină identificarea vehiculelor cu servicii convenabile disponibile din mers. Platforma sa deservește peste cinci milioane de clienți în locații precum centre comerciale, parcări, aeroporturi, stații de carburant Shell și servicii de taxi, oferind acces la serviciile sale prin intermediul aplicației. Cu peste 15 ani de activitate și o echipă de peste 2.350 de angajați, Sem Parar operează în domeniile logisticii, transportului și călătoriilor pentru a îmbunătăți experiența clienților prin soluții practice de plată și mobilitate.
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Locurile de muncă ale companiei

Mid-Level Customer Insights Analyst — São Paulo (Hybrid)

Customer Insights Analyst conducting research and analysis for Sem Parar. Turning customer data into strategies for marketing, retention, and customer experience.

BRBraziliaHibridNormă întreagăNivel mediuSeniorLimbă Obligatorie: portughezăAnalist de afaceri

Descriere

  • Plan and deliver quantitative and qualitative research, including funnel studies, PR research, ad hoc projects, brand tracking, segmentation, personas, and Value Proposition Canvas work
  • Use ethnographic research, customer panels, in-depth interviews, and other emerging research methods
  • Map customer journeys to uncover pain points and opportunities across marketing and customer experience strategies
  • Create questionnaires and interview guides, then coordinate data collection with partners and internal teams
  • Lead customer interactions that build understanding of service experiences and brand touchpoints
  • Evaluate new research tools, technologies, channels, and touchpoints to broaden insight collection
  • Combine behavioral and research data to produce actionable strategic insights
  • Benchmark the market by assessing brand perception and industry trends
  • Track competitors and shifts in consumer behavior to identify emerging opportunities

Cerințe

  • Demonstrated experience in market research and customer insights using quantitative and qualitative approaches, including funnel studies, ad hoc research, ethnography, customer panels, and in-depth interviews
  • Experience creating questionnaires and interview guides for varied research methods
  • Knowledge of data analysis and customer analytics, including the ability to integrate research results with transactional and behavioral data
  • Proficiency with SurveyMonkey, Typeform, Google Forms, Qualtrics, or comparable research platforms
  • Candidates with disabilities are encouraged to apply

Beneficii

  • Transportation allowance or parking at the office
  • Choice of meal allowance or food allowance
  • Medical insurance
  • Dental insurance
  • 24/7 telemedicine access
  • Wellhub, formerly Gympass
  • Zenklub
  • Work-from-home allowance
  • Profit-sharing and performance bonus under the applicable policy
  • Birthday leave, including time off on the employee’s birthday and the company anniversary
  • Complimentary Sem Parar tag
  • Life insurance
  • Paid parental leave for mothers, fathers, or guardians welcoming a child by birth or adoption
  • Up to 25% off postgraduate or MBA programs

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