Sem Parar
Sem Parar
Sem Parar ब्राज़ील की एक मोबिलिटी और इलेक्ट्रॉनिक भुगतान कंपनी है, जो वाहन पहचान को सुविधाजनक चलते-फिरते सेवाओं के साथ जोड़ती है। इसका प्लेटफ़ॉर्म शॉपिंग सेंटर, पार्किंग सुविधाओं, हवाई अड्डों, Shell गैस स्टेशनों और टैक्सी सेवाओं जैसी जगहों पर पाँच मिलियन से अधिक ग्राहकों को ऐप के माध्यम से अपनी सेवाओं तक पहुँच प्रदान करता है। 15 वर्षों से अधिक समय से संचालित Sem Parar में 2,350 से अधिक कर्मचारियों की टीम है और यह लॉजिस्टिक्स, परिवहन तथा यात्रा के क्षेत्रों में व्यावहारिक भुगतान और मोबिलिटी समाधानों के माध्यम से ग्राहक अनुभव को बेहतर बनाने के लिए काम करती है।

Mid-Level Customer Insights Analyst — São Paulo (Hybrid)

Customer Insights Analyst conducting research and analysis for Sem Parar. Turning customer data into strategies for marketing, retention, and customer experience.

विवरण

  • Plan and deliver quantitative and qualitative research, including funnel studies, PR research, ad hoc projects, brand tracking, segmentation, personas, and Value Proposition Canvas work
  • Use ethnographic research, customer panels, in-depth interviews, and other emerging research methods
  • Map customer journeys to uncover pain points and opportunities across marketing and customer experience strategies
  • Create questionnaires and interview guides, then coordinate data collection with partners and internal teams
  • Lead customer interactions that build understanding of service experiences and brand touchpoints
  • Evaluate new research tools, technologies, channels, and touchpoints to broaden insight collection
  • Combine behavioral and research data to produce actionable strategic insights
  • Benchmark the market by assessing brand perception and industry trends
  • Track competitors and shifts in consumer behavior to identify emerging opportunities

आवश्यकताएँ

  • Demonstrated experience in market research and customer insights using quantitative and qualitative approaches, including funnel studies, ad hoc research, ethnography, customer panels, and in-depth interviews
  • Experience creating questionnaires and interview guides for varied research methods
  • Knowledge of data analysis and customer analytics, including the ability to integrate research results with transactional and behavioral data
  • Proficiency with SurveyMonkey, Typeform, Google Forms, Qualtrics, or comparable research platforms
  • Candidates with disabilities are encouraged to apply

लाभ

  • Transportation allowance or parking at the office
  • Choice of meal allowance or food allowance
  • Medical insurance
  • Dental insurance
  • 24/7 telemedicine access
  • Wellhub, formerly Gympass
  • Zenklub
  • Work-from-home allowance
  • Profit-sharing and performance bonus under the applicable policy
  • Birthday leave, including time off on the employee’s birthday and the company anniversary
  • Complimentary Sem Parar tag
  • Life insurance
  • Paid parental leave for mothers, fathers, or guardians welcoming a child by birth or adoption
  • Up to 25% off postgraduate or MBA programs

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