GOL Linhas Aéreas

GOL Linhas Aéreas is a Brazilian commercial airline serving domestic and international passengers through scheduled flights and related travel services. Its operations span air travel, loyalty, corporate travel, logistics, and hospitality partnerships, with offerings including the Smiles loyalty program, GOLLOG cargo services, VoeBiz corporate travel solutions, digital booking tools, and mobile app features. The airline also supports travelers through ancillary services such as premium seating, baggage options, in-flight service, lounges, and pet travel. Headquartered in Rio de Janeiro, GOL Linhas Aéreas is a large organization operating across the travel, logistics, and hospitality sectors.

Company Jobs

CRM Analyst II

Plan data-driven CRM campaigns at GOL, a Brazilian airline. Segment customers, automate communication journeys, and improve relationship marketing results.

5 days ago

Brazil Hybrid Full-time Middle Senior English Required Portuguese Required Customer Success Customer Success Manager

SQL

Description

Plan and deliver CRM campaigns focused on performance
Define and monitor key metrics, including ROI, customer lifetime value, churn, and engagement
Group customers using data analysis and purchasing behavior
Spot opportunities and apply insights to improve business outcomes
Build automated, personalized communications and customer relationship workflows
Adapt strategies to channels, customer profiles, and lifecycle stages
Track and evaluate campaign and workflow performance
Find ways to optimize campaigns and improve results over time
Run ongoing tests and oversee strategy implementation
Use performance analysis to refine strategies, increase engagement, and improve campaign outcomes
Use experimentation, analysis, and ongoing refinement to turn data into more effective customer relationship strategies

Requirements

Bachelor's degree in engineering, computer science, a quantitative discipline, marketing, or a related field
Advanced English proficiency
Advanced proficiency with Microsoft Office, particularly Excel
SQL knowledge for querying, extracting, and analyzing data
Experience using Power BI to create dashboards, track performance indicators, and generate insights
Knowledge of CRM campaign automation and management platforms such as Salesforce, Adobe, Responsys, or similar tools

Benefits

Discounted domestic and international airfare for the employee, family members, and friends
Health insurance
Dental insurance
Group life insurance
Meal allowance
Food allowance
Transportation allowance
Wellhub or TotalPass membership
Access to a partner benefits club with hundreds of participating companies
Birthday leave
Profit-sharing program (PPR)
Hybrid schedule with four on-site days and one remote day
Work from home on Fridays

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