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CANAL+ Polska
CANAL+ Polska
1.001 – 5.000 Angajați
B2CComerț electronicMedia
CANAL+ Polska este o companie poloneză de media și divertisment din cadrul Grupului CANAL+. Compania oferă televiziune pe bază de abonament și divertisment la cerere, inclusiv filme, seriale, sport și programe culturale, prin servicii digitale concepute pentru telespectatorii din Polonia. Activitatea sa reunește conținutul, experiența clienților, tehnologia și comerțul electronic, ceea ce o face relevantă pentru profesioniștii interesați de cariere în media, servicii pentru consumatori și operațiuni digitale.
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Customer Value Manager (Full-Time, On-Site in Mauritius)

Drive subscriber acquisition, retention, churn reduction, and profitability across the Mauritius market. Lead CRM, customer analytics, and lifecycle value initiatives in a full-time, on-site role.

MUMauritiusLa sediuNormă întreagăNivel mediuSeniorLimbă Obligatorie: englezăManager
SQLTableau

Descriere

  • Analyze subscriber behavior across acquisition, engagement, usage, retention, churn, and reactivation.
  • Segment the subscriber portfolio by value, behavior, and growth potential.
  • Track customer performance metrics such as ARPU, churn, retention, usage, and satisfaction.
  • Evaluate initiative outcomes and support sustainable growth in subscriber value.
  • Develop and manage CRM and relationship-marketing plans across the customer lifecycle.
  • Create personalized upsell, cross-sell, and retention programs.
  • Oversee direct marketing related to offer changes and subscriber-value protection.
  • Support acquisition and upsell plans aligned with business goals.
  • Assess campaign results and provide recommendations focused on return on investment.
  • Model the customer-value, churn, and ARPU effects of offer changes.
  • Recommend enhancements to commercial and marketing initiatives.
  • Coordinate customer-value activities with sales, marketing, distribution, and customer service teams.
  • Help shape the commercial strategy for the Mauritius market.
  • Connect operational priorities with broader business objectives through cross-functional collaboration.
  • Monitor competitor activity, market offers, promotional mechanics, and usage trends.
  • Identify market opportunities and risks to refine customer-value strategies.

Cerințe

  • At least 3–5 years of experience in subscription marketing, CRM or data marketing, or customer value management.
  • Background in telecommunications, media, or another subscription-based business.
  • Strong knowledge of retention drivers, churn management, and subscriber segmentation.
  • Expertise in customer metrics such as CLV, churn, and retention, with the ability to interpret and improve performance.
  • Excellent analytical and data-synthesis capabilities.
  • Proficiency with CRM, campaign-management, and data-visualization or analysis tools, including SQL, Power BI, or Tableau.
  • Strong experience in relationship marketing and subscriber-portfolio management.
  • Fluent English communication skills.
  • A strong commercial and customer-focused mindset.
  • Ability to turn data into strategic business decisions.
  • Curious, detail-oriented, and well organized.
  • Effective interpersonal and cross-functional collaboration skills.
  • Self-directed, proactive, and willing to take initiative.
  • Adaptable in a dynamic, multi-site working environment.
  • Based exclusively in Mauritius, with travel to retail locations across the territory.
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Beneficii

  • Join an ambitious and inclusive organization committed to working within planetary boundaries.
  • Contribute to initiatives supporting gender equality and addressing discrimination and harassment.
  • Work in an environment focused on equal opportunity and inclusion.
  • Support efforts to reduce environmental impact and develop more sustainable products.

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