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Western Union
Western Union
5,001 – 10,000 Employees
H1B Visa SponsorB2CFinanceFintech
Western Union is a global fintech and financial services company focused on cross-border, cross-currency money movement. It helps consumers and businesses send and receive funds through digital channels, its mobile app, and a broad network of in-person agent locations across more than 200 countries and territories. The company combines international payment services with security and fraud-prevention measures designed to support reliable, transparent transfers worldwide. Its work spans finance, consumer services, and technology, making Western Union a relevant employer for professionals interested in global payments and digital financial products.
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Senior Manager, Content Strategy and Copywriting – Western Union, Atlanta Hybrid

Lead Western Union’s content strategy function, guiding writers and editors across customer communications and digital experiences. Shape multi-channel content, governance, and brand standards for a global financial services company.

USUnited StatesCOColoradoNYNew York
$117,000 – $156,000 / year
HybridFull-timeSeniorEnglish RequiredContent Manager

Description

  • Lead Western Union’s content team and influence how customers experience the brand through language
  • Manage writers and editors producing content for digital products, customer experiences, promotional email, social media, blogs, and service communications
  • Develop and deliver content strategies aligned with customer experience, business goals, and organic growth
  • Find ways to strengthen content performance, consistency, and governance
  • Collaborate with teams across the organization to coordinate content priorities
  • Promote customer-centered communication and plain-language standards
  • Write, edit, and optimize high-volume content for digital pages, landing pages, blogs, FAQs, promotional emails, service messages, SMS, and product experiences
  • Devote approximately 35% of the role to hands-on copywriting and editing
  • Use technology and AI to support content production while maintaining quality and protecting the brand
  • Maintain a consistent voice, tone, and customer experience across channels
  • Lead content efforts for major strategic initiatives and programs
  • Balance competing stakeholder requests and set priorities for content work
  • Build and refine processes that improve efficiency, visibility, and scalability
  • Present content recommendations and strategy to executives and business partners
  • Mentor and develop the content team while advancing business priorities

Requirements

  • Bachelor’s degree in Marketing, Communications, Journalism, English, Digital Media, or a related field
  • At least eight years of experience in content strategy, copywriting, editorial work, content marketing, UX writing, or a related discipline
  • At least three years of experience leading people, including managing and developing content professionals
  • A strong portfolio showcasing outstanding writing, editing, and content strategy work
  • Experience creating multi-channel content strategies and governance frameworks
  • Ability to make complex information accessible through clear, compelling, customer-focused communication
  • Experience collaborating with cross-functional stakeholders and influencing decisions across multiple teams
  • Strong program management and organizational capabilities
  • Experience supporting digital products, customer experience, fintech, financial services, or technology organizations
  • Experience leading SEO-focused content initiatives and organic growth programs
  • Familiarity with AI-assisted content creation, optimization, and editorial processes
  • Experience establishing or expanding content operations in a growing or changing organization
  • Experience creating editorial standards, style guides, and content governance processes
  • Must be authorized to work full-time in the United States; visa sponsorship is unavailable
  • Must be located in Atlanta, New York City, or Denver, or willing to relocate to one of those locations
  • Ability to work from the office at least three days each week

Benefits

  • Short-term incentive opportunities
  • Several health insurance plans to choose from
  • Accident and life insurance coverage
  • Access to leading professional development platforms
  • Medical, dental, vision, and life insurance
  • Paid time off
  • Parental leave
  • Global adoption assistance
  • 401(k) plan
  • Relocation assistance is not available

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