Verity Group
Verity Group
Verity Group este o firmă de consultanță în transformare digitală și inovare, care ajută companiile să transforme tehnologia în rezultate practice pentru afaceri. Activitatea sa acoperă migrarea către inteligența artificială, hiperautomatizarea, securitatea cibernetică și ingineria digitală, combinând îndrumarea strategică cu implementarea practică, de la planificarea inițială până la punerea în aplicare. Punând accent pe profunzime și soluții adaptate, Verity Group colaborează cu organizații ambițioase pentru a îmbunătăți eficiența și a-și dezvolta capacitățile tehnologice.

Mid-Level UX Writer in São Paulo (Hybrid)

UX Writer at Verity Group, a digital transformation and engineering consultancy, focused on conversational journeys, data instrumentation, WhatsApp, and chatbots.

Descriere

  • Improve customer journeys and experiences across automated channels, particularly WhatsApp and chatbots.
  • Build a detailed understanding of business processes and workflows.
  • Make customer journeys measurable and traceable through data tagging and instrumentation.
  • Define and document tags for every interaction, identifying events and bottlenecks for analytics and Business Intelligence.
  • Find and redesign journey friction, drop-off points, and recurring cycles.
  • Simplify complex interactions into seamless, low-effort experiences.
  • Create flows that increase automated resolution and support efficient handoffs to human agents while preserving brand voice and personality.
  • Convert complex business goals into clear conversational architectures and user flows.
  • Use data-driven insights to create more intuitive, efficient flows that improve satisfaction and conversion.

Cerințe

  • Demonstrate empathy and customer focus by identifying user pain points and improvement opportunities.
  • Communicate insights clearly, champion proposals, and collaborate with technical and business stakeholders.
  • Influence roadmap decisions and negotiate solutions that balance user needs, business goals, and technical constraints.
  • Adapt well to dynamic environments, incorporate feedback, and iterate quickly.
  • Document, organize, and manage conversational flows and user journeys effectively.
  • Show initiative through research and solution development, and act as a UX reference for the team.
  • Have experience designing chatbots, IVR systems, and WhatsApp journeys, including flows, scripts, and conversational personas.
  • Use tools and methods for mapping journeys, service blueprints, and complex flows.
  • Define tagging strategies for UX and business metrics such as Drop-off Rate, Success Rate, and Conversational CSAT.
  • Be proficient with Figma, Miro, or comparable tools.
  • Have experience with usability testing, A/B testing, and heuristic evaluation.
  • Understand chatbot platforms and WhatsApp Business APIs.
  • Conduct qualitative and quantitative research, including interviews, conversational log analysis, and satisfaction surveys.
  • Have experience in agile squads using Scrum or Kanban and collaborating with Product Owners and engineers.
  • Be available to work onsite two days per month in Barra Funda, São Paulo.
  • Have experience with chatbot tagging and instrumentation.
  • Candidates with disabilities are also encouraged to apply.

Beneficii

  • Meal voucher
  • Food allowance
  • Home office allowance
  • Health insurance
  • Dental insurance
  • Life insurance
  • Birthday leave
  • TotalPass / Wellhub
  • Boon Saúde app
  • Discount partnerships
  • Partnerships with businesses and educational institutions
  • Welcome kit
  • Onboarding support
  • Verity Learning
  • Verity Break
  • #VerityComVocê

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