Salesforce
Salesforce
Salesforce izstrādā mākoņdatošanas programmatūru, kuras centrā ir klientu attiecību pārvaldības platforma. Tā apvieno uzņēmuma datus un komandas integrētā, mākslīgā intelekta vadītā sistēmā. Produkti atbalsta pārdošanas, klientu apkalpošanas un mārketinga darba plūsmas, un risinājumi ir paredzēti gan maziem un vidējiem uzņēmumiem, gan lielākām organizācijām. Salesforce piedāvā arī konkrētām nozarēm paredzētus rīkus, Trailhead mācību resursus un AppExchange lietotnes, kas paplašina tās CRM platformas iespējas.

Customer Success Manager, Marketing Cloud Next

Guide public-sector customers through the move from legacy marketing platforms to Salesforce Marketing Cloud Next and Data Cloud. Advise stakeholders on adoption, migration, technical health, and customer value.

Apraksts

  • Own customer outcomes across Signature deliverables, experience, renewals, and growth
  • Coordinate customer commitments throughout the Signature lifecycle
  • Bring business and technical stakeholders into alignment around the Signature offering
  • Lead training on opportunity and case management, forecasting, pipeline hygiene, knowledge creation, and omnichannel routing
  • Recommend ways to improve sales and service processes, data quality, and customer experience
  • Monitor platform usage, including opportunity updates, activity logging, forecast submissions, report use, case resolution, knowledge articles, channel adoption, and CSAT
  • Build and sustain executive relationships with customer IT and business leaders
  • Advise customers by learning their business models and applying proven solutions
  • Encourage innovation and stronger customer engagement through products and services
  • Create strategic success plans and address complex customer challenges
  • Review feature usage quarterly to increase adoption of Journey Builder, Commerce Promotions, and related tools
  • Find unused entitlements and match platform capabilities to customer priorities to improve throughput
  • Lead transitions from legacy marketing automation platforms to Salesforce Marketing Cloud Next and Data Cloud
  • Run discovery workshops, evaluate migration complexity, and map legacy features to Marketing Cloud Next
  • Define functional integration specifications, data and consent migration strategies, and migration plans
  • Create solution blueprints, functional designs, process maps, data mappings, migration documents, and UAT scripts
  • Lead customer communications for major incidents through resolution
  • Track technical health, adoption, risks, stability, performance, and release recommendations
  • Work with Sales, Engineering, Product Management, partners, ISVs, and other internal and external stakeholders
  • Apply AI-based sentiment and intent analysis to spot customer concerns and respond
  • Complete Agentblazer training and certifications to keep current with autonomous agent capabilities

Prasības

  • Bring at least five years of relevant experience in Customer Success, SaaS platforms, or a related field
  • Have at least three years supporting customers on Marketing Cloud Next or a legacy marketing platform
  • Use strong consulting skills to drive business value, facilitate discussions, address objections, and influence C-level conversations
  • Offer relevant expertise in an industry-related functional area
  • Communicate clearly and translate technical concepts into business language
  • Be legally authorized to work in the United States; visa sponsorship is unavailable
  • Know the Marketing Cloud Next platform across Email Studio, Journey Builder, Automation Studio, Content Builder, Mobile Studio, Advertising Studio, and Contact Builder
  • Understand Salesforce Data Cloud architecture, including data streams, unified profiles, identity resolution, segmentation, and activation
  • Understand subscriber data models and consent frameworks, including GDPR, CAN-SPAM, CASL, and POPI
  • Have working knowledge of at least one major legacy marketing platform: GovDelivery, Eloqua, Marketo, HubSpot, Pardot, or legacy Marketing Cloud Engagement
  • Understand journey and campaign migration strategy
  • Understand email deliverability, including IP warm-up, SPF, DKIM, DMARC, sender reputation, and inbox placement
  • Understand Marketing Cloud Connect, REST and SOAP Marketing Cloud APIs, API-triggered sends, and event-driven messaging
  • Define functional data migration strategies and validation criteria
  • Have working knowledge of Salesforce CRM, Sales and Service Cloud data models, Flows, and permission sets
  • Produce functional design documents, process maps, data mapping specifications, migration approach papers, and UAT scripts
  • Demonstrate the ability to lead complex discovery workshops and design sessions with senior client stakeholders
  • Use Agile delivery practices, including user story writing, backlog management, sprint planning, and sprint review facilitation
  • Use AI agents and natural-language commands to retrieve customer data, create summaries, monitor health, and draft success plans
  • Escalate complex questions about automation, data models, routing, or integrations
  • Preferred certifications include Salesforce Marketing Cloud Email Specialist, Salesforce Marketing Cloud Consultant, and Salesforce Marketing Cloud Administrator

Priekšrocības

  • Medical, dental, and vision coverage
  • Mental health support
  • Paid parental leave
  • Life and disability insurance
  • 401(k) plan
  • Employee stock purchase program
  • Time-off programs
  • Incentive compensation may be available
  • Equity may be available
  • AI agents to help accelerate impact
  • Reasonable accommodations during the application or recruiting process

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