Benchmark
Benchmark
Benchmark is a global product realization services company supporting complex products across advanced computing, commercial aerospace, defense, medical technologies, and semiconductor capital equipment. Its capabilities span design engineering, precision machining, full-system electronic assembly, and lifecycle management, bringing multiple stages of development and production together. Benchmark works through cross-functional teams to help customers address demanding technical and manufacturing challenges with tailored solutions.

Regional Vice President of Sales – California (Remote)

Lead Benchmark’s California sales organization, district relationships, and Reading/ELA adoption strategy. Drive revenue growth across K–12 educational publishing and EdTech markets.

Description

  • Direct California sales strategy, market development, revenue growth, and execution.
  • Own Core and Supplemental revenue targets, addressing gaps with focused action plans.
  • Lead, coach, develop, and hold field and inside sales representatives accountable.
  • Run recurring business reviews, pipeline reviews, and field coaching sessions.
  • Build a durable multi-year pipeline and move qualified opportunities forward.
  • Deliver monthly, quarterly, and annual forecasts while maintaining disciplined CRM opportunity management.
  • Recruit, onboard, train, and develop sales representatives as business needs require.
  • Work extensively in the California field through ride-alongs, district meetings, presentations, pilots, adoptions, and strategic sales activities.
  • Cultivate relationships with superintendents, curriculum leaders, district administrators, county and state education officials, and other decision-makers.
  • Provide executive sales leadership for priority accounts and high-value opportunities.
  • Direct California Reading/ELA adoption strategy, including district engagement, competitive positioning, product submissions, pilots, presentations, and related sales activity.
  • Track district procurement activity, RFPs, pilots, adoption calendars, and indicators of future business.
  • Share market trends, customer needs, competitive intelligence, and product feedback with senior leaders and internal teams.
  • Set the approach for major RFPs, pilots, presentations, invitationals, and strategic district opportunities.
  • Collaborate with Marketing, Editorial/Product, Professional Development, Customer Success, Operations, and other internal teams.
  • Represent Benchmark at strategic state, regional, and national conferences and education events.
  • Present regional business plans, forecasts, market analyses, and performance updates to senior leadership.

Requirements

  • Current residence in California is required.
  • Established relationships with California district leaders and key education decision-makers are required.
  • Prior experience leading sales strategy and execution for a California adoption is preferred.
  • Must be willing and able to spend at least 50% of working time in the field supporting the sales team and customers.
  • Bachelor’s degree required; education, business, English, marketing, or a related discipline preferred.
  • Seven to ten years of successful K–12 educational publishing, curriculum, EdTech, or related education sales experience strongly preferred.
  • Proven sales leadership, revenue attainment, new-business development, and complex district sales-cycle management experience.
  • Strong knowledge of California district purchasing, curriculum decisions, competitive dynamics, and adoption cycles.
  • Strong forecasting, pipeline management, territory planning, CRM, presentation, communication, and organizational capabilities.
  • Ability to travel extensively throughout California and nationally as required.

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