Team Liquid is a global esports and gaming organization that develops championship-level teams, supports talent, and builds communities across more than 15 competitive game titles. Founded as a StarCraft clan in 2000, the organization has expanded into a broader gaming and media company, including Liquipedia, a major gaming wiki. Its team of more than 250 colleagues works across nationalities and disciplines, guided by values including integrity, humility, inclusivity, and excellence. Team Liquid’s work spans competitive gaming, esports culture, content, and the growth of a global fandom, making it a relevant destination for people interested in careers across gaming, esports, and media.
Senior Director of Sales and Partnerships – Team Liquid, Los Angeles Hybrid
Lead Team Liquid’s North American esports sales and partnerships function from a senior commercial leadership position. Drive new business, strategic accounts, renewals, negotiations, and partnership growth.
United States
California$130,000 – $180,000 / year
HybridFull-timeSeniorEnglish RequiredAccount ManagerSalesDescription
- Lead the Sales & Partnerships team and support its continued growth and development.
- Manage, coach, and develop the Senior Manager of Sales & Partnerships.
- Set team goals, conduct one-to-ones and performance reviews, and define account and pipeline ownership.
- Review partner-facing proposals, reports, and written communications.
- Establish departmental processes, best practices, strategies, policies, and procedures.
- Update management on deal flow, deliverable execution, campaign reporting, and event relationships.
- Lead strategic initiatives and represent Partnerships in cross-functional leadership meetings.
- Oversee partner projects and ensure deliverables are managed and executed effectively.
- Build relationships with partner stakeholders across brand and product marketing through senior leadership.
- Direct partnership activations involving product integration, content, live events, training facilities, and team naming rights.
- Create upsell plans across titles, territories, inventory, product co-development, player and creator rights, facilities, venues, and cross-business-unit opportunities.
- Plan, forecast, and execute renewals based on performance data.
- Own partner reporting covering campaign performance, KPIs, audience, and media value.
- Track account COGS, margins, and variance.
- Lead senior-level partnership discussions and negotiations.
- Develop and execute the North American sales strategy while carrying an individual new-business target.
- Guide sales teams in establishing and achieving revenue targets.
- Keep pipeline views updated weekly.
- Represent Team Liquid at industry events and grow the network that supports pipeline development.
- Create tailored proposals and oversee high-value partnership agreements.
- Identify new business opportunities and expand existing partnerships.
- Work with Brand, Marketing & Content, Talent Management, Athletics, Finance, Operations, and Legal.
- Travel as required and occasionally work outside standard hours or on weekends.
Requirements
- At least eight years of experience in sales, partnerships, business development, sponsorships, or a related commercial field.
- Proven ability to lead and develop high-performing sales or partnerships teams through coaching, mentoring, and performance management.
- A record of creating and executing sales and partnership strategies that deliver revenue growth and meet commercial targets.
- Extensive experience managing, expanding, and renewing complex, high-value strategic partnerships.
- Experience leading complex negotiations and developing relationships with senior executives and key decision-makers.
- Strong commercial judgment with the ability to uncover opportunities, expand partnerships, and increase long-term partner value.
- Experience managing partnership campaigns and deliverables across multiple internal teams and stakeholders.
- Strategic thinking skills, with the ability to turn organizational goals, market trends, and commercial insights into practical plans.
- Excellent communication, presentation, negotiation, and relationship-management abilities.
- Demonstrated effectiveness working with executive leadership and cross-functional teams.
- Fluency with AI tools, including Gemini and Claude.
- Ability to balance competing priorities and make sound decisions in a fast-changing environment.
- Ability and willingness to travel as needed and occasionally work beyond standard hours, including evenings and weekends.
- Experience in gaming, esports, sports, media, entertainment, or another sponsorship-led industry is advantageous.
- An established network of brand, agency, or industry decision-makers is advantageous.
- Experience creating global or multi-market partnerships and collaborating across international teams is advantageous.
- Experience delivering integrated partnerships across digital, social, content, events, creators, and other brand activations is advantageous.
- Familiarity with CRM, pipeline management, reporting, and forecasting tools is advantageous.
- Strong knowledge of the gaming and esports ecosystem is advantageous.
Benefits
- Eligibility for bonus opportunities.
- Health insurance coverage.
- Paid time off.
- Paid holidays.
- Retirement-related benefits.