BorrowMyDoggy
BorrowMyDoggy
BorrowMyDoggy este o platformă comunitară care îi ajută pe proprietarii de câini să ia legătura cu persoane de încredere din zona lor pentru plimbări, companie și îngrijirea câinilor. Membrii pot stabili forme de sprijin variate, de la ieșiri regulate până la găzduiri peste noapte, oferind o alternativă flexibilă la pensiunile tradiționale și permițând iubitorilor de câini să petreacă timp cu un câine al lor. Platforma sprijină conexiuni mai sigure prin verificarea identității, asigurare și îndrumare din partea echipei sale, punând accent pe construirea unor relații de încredere, benefice atât pentru câini, cât și pentru proprietarii lor.

Part-Time CRM Specialist (Braze) - Remote UK

BorrowMyDoggy is seeking a part-time CRM Specialist to deliver Braze lifecycle campaigns and customer journeys remotely from the United Kingdom. The role focuses on improving member engagement, retention, and communications.

Descriere

  • Develop and distribute newsletters and lifecycle communications through email, push, and in-app channels
  • Assist the CRM Lead with building and launching customer journeys in Braze
  • Build and maintain audience segments using behavioural, activity, and lifecycle data
  • Support the upkeep and optimisation of onboarding, engagement, and reactivation journeys
  • Review campaigns and journeys to ensure accurate content, timing, and targeting
  • Analyse CRM data to uncover opportunities to strengthen engagement, responses, and retention
  • Partner with Customer Care, Product, and Operations when CRM activity affects the member experience

Cerințe

  • Practical CRM or lifecycle marketing experience in a subscription-based or online business
  • Working knowledge of Braze, with the ability to independently build campaigns, segments, and journeys
  • High attention to detail and confidence overseeing live CRM sends
  • Data-focused approach with an understanding of engagement and retention metrics
  • Strong written communication skills
  • Familiarity with CRM A/B testing and experimentation is preferred
  • Experience with push notifications and in-app messaging is preferred
  • Background in a marketplace or two-sided platform environment is preferred
  • Ability to create and build HTML emails is a plus
  • Social media experience supporting content, community, or campaigns is a plus but not required

Beneficii

  • Competitive salary
  • Friendly, collaborative team of dog lovers
  • Opportunity to help shape the future of a rapidly growing technology company
  • Work with a mission-led brand and an engaged dog-loving community

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