Cognativ Inc is a technology services and engineering consultancy working with private equity firms, growth companies and startups. Its teams build and scale enterprise software, data and analytics foundations, and AI-enabled products, and help organizations consolidate technology after acquisitions. The company also provides engineering leadership and supports technology operations across multi-entity portfolios. Its work spans early product development, including MVPs, through production-ready systems and infrastructure.
Senior Microsoft Dynamics 365 Customer Insights Consultant
Lead Customer Insights – Journeys implementation, data migration, and CRM marketing automation for business and technical teams in Brazil. This hybrid role connects customer data with campaign workflows across Microsoft applications.
Aprašymas
- Build and configure customer journeys with Microsoft Dynamics 365 Customer Insights – Journeys.
- Oversee customer data migration, from mapping and transformation through validation and reconciliation.
- Set up customer segments, triggers, journey orchestration, and audience targeting.
- Create marketing automation workflows for customer engagement and campaign delivery.
- Connect Customer Insights – Journeys with Dynamics 365 CRM and other Microsoft applications.
- Maintain data accuracy, consistency, and integrity during migration.
- Work with business, marketing, and technical stakeholders to gather needs and deliver solutions.
- Resolve issues involving customer journeys, data migration, integrations, and CRM configuration.
- Assist with testing, deployment, documentation, and post-launch work.
- Apply Microsoft guidance for security, performance, scalability, and maintainability.
Reikalavimai
- Bring 10 or more years of experience with Microsoft technologies and CRM platforms.
- Have at least five years of hands-on experience with Microsoft Dynamics 365 Customer Insights.
- Demonstrate strong experience designing and implementing Customer Insights – Journeys.
- Have practical experience in customer data migration, mapping, transformation, validation, and reconciliation.
- Understand Dynamics 365 CRM architecture and data models.
- Have experience with marketing automation, customer segmentation, campaign management, and customer engagement workflows.
- Have experience gathering requirements, designing solutions, testing, and implementation.
- Familiarity with Power Platform tools such as Power Automate and Dataverse is preferred.
- Bring strong analytical, troubleshooting, and problem-solving abilities.
- Communicate effectively and manage stakeholder relationships well.
- Microsoft Dynamics 365 or Customer Insights certifications are an advantage.
Privalumai
- Flexible hybrid working arrangements.
- Opportunities for professional growth and development.
- Work with an international team of experienced engineers in a positive environment.
- A friendly, supportive, and relaxed office environment.