Nordstrom is a U.S.-based retailer operating across fashion, beauty, home, and eCommerce. Its assortment includes clothing, footwear, accessories, beauty products, and home goods from curated brands, supported by services such as personal styling, loyalty programs, online ordering, curbside pickup, and returns. The company’s work spans retail stores and digital shopping channels, with a focus on serving consumers seeking premium and mid-to-high-end merchandise through a connected shopping experience.
Senior Loyalty Marketing Specialist - Seattle Hybrid
Support loyalty marketing campaigns for Nordstrom and Nordstrom Rack. Lead campaign strategy, execution, launch readiness, stakeholder communication, and performance optimization.
Description
- Support loyalty marketing initiatives for Nordstrom and Nordstrom Rack.
- Contribute to campaign discovery and strategy, including messaging, channel mix, and audience recommendations.
- Use historical campaign performance data to support business objectives.
- Convert customer experience priorities, insights, capabilities, and strategy into channel plans and recommendations.
- Lead end-to-end campaign coordination, execution, and launch readiness.
- Verify that creative work aligns with campaign goals and customer experience standards.
- Identify risks early and optimize campaign performance through real-time monitoring and adjustments.
- Review campaign results to capture insights and guide future initiatives.
- Present campaign strategies and results to stakeholders and leaders through updates, escalations, and recommendations.
- Coordinate readiness across execution teams while developing effective cross-functional partnerships.
Requirements
- A bachelor's degree is required.
- 1–3 years of experience in marketing, campaign management, loyalty program marketing, or a related discipline, preferably in retail or a consumer-focused setting.
- Experience overseeing consumer marketing campaign delivery and execution is preferred.
- Proven ability to use customer and performance data to shape campaign strategy.
- Experience managing launch and quality-validation processes with strong attention to detail.
- Strong written and verbal communication skills, including the ability to influence stakeholders and clearly present recommendations to leadership.
- Collaborative approach with the ability to work effectively across diverse teams and functions.
- Familiarity with current marketing technologies and platforms, along with a proactive approach to incorporating AI into daily work.
Benefits
- Medical, vision, dental, retirement benefits, and paid time away.
- Life insurance and disability coverage.
- Merchandise discounts and employee assistance program resources.
- Performance-based incentives or bonuses may be available.
- 401(k) plan.
- Paid time off accruals.
- Paid holidays.