Centralize
Centralize
Centralize is a B2B SaaS company building relationship intelligence for revenue teams. Its platform analyzes signals from email, calls, calendars, CRM records, and professional networks to reveal key stakeholders, decision-makers, priorities, warm introductions, and gaps in account coverage. AI assistants support account research, outreach planning, deal-health monitoring, and direct actions across tools such as Salesforce, Outreach, Salesloft, and LinkedIn. The product is designed for sales, RevOps, and customer success teams seeking a clearer view of buying relationships and more coordinated account engagement.

Growth Marketing Manager at Centralize — Remote in the United States

Lead acquisition and conversion for Centralize’s B2B relationship-intelligence platform. Own paid marketing, SEO/AEO, website growth, experimentation, and performance analytics.

Description

  • Own Centralize’s growth strategy across paid acquisition, SEO/AEO, website conversion, and other acquisition channels
  • Shape channel plans by identifying audiences and opportunities, prioritizing tests, allocating investment, and deciding what to scale
  • Guide paid acquisition and SEO/AEO agencies by setting direction, establishing priorities, and assessing their recommendations
  • Create campaigns and landing pages, write marketing copy, and review performance when needed
  • Manage the website as a growth engine, improving traffic-to-signup and qualified-opportunity conversion
  • Design and execute experiments involving messaging, landing pages, calls to action, conversion journeys, channels, and campaigns
  • Define hypotheses and measurement plans before launching experiments
  • Evaluate performance data and identify opportunities for improvement
  • Strengthen acquisition and conversion measurement across attribution, channel performance, and funnel metrics
  • Explore and validate new acquisition channels and growth opportunities
  • Support the development of lifecycle and nurture programs
  • Convert successful initiatives into repeatable, scalable programs and processes

Requirements

  • Bring 4–7+ years of experience in growth, performance, digital, demand generation, or a related marketing role, preferably in B2B SaaS
  • Have built growth programs from the ground up and owned acquisition and conversion results from strategy through execution
  • Demonstrate hands-on experience with paid acquisition strategy, budgeting, campaign development, testing, and performance analysis
  • Understand SEO and/or AEO and how search, site structure, content, and messaging combine to attract qualified traffic
  • Have improved website and landing-page conversion through structured conversion-rate optimization experiments
  • Have managed agencies or specialist external partners while retaining accountability for strategy and results
  • Apply strong experimentation judgment and translate business questions into clear hypotheses and actionable tests
  • Use data confidently to assess performance, diagnose issues, and guide decisions
  • Have experience with marketing analytics, attribution, and measurement
  • Write clearly and produce effective landing-page, advertising, email, and campaign copy
  • Show initiative, ownership, and resourcefulness when advancing work without step-by-step guidance
  • Move comfortably between strategic planning and hands-on delivery
  • Adapt effectively in a fast-paced startup environment where priorities may shift quickly
  • Experience building growth at an early-stage B2B SaaS company is a plus
  • Experience with both product-led and sales-led growth motions is a plus

Benefits

  • Medical, dental, and vision insurance fully covered
  • 401(k) plan
  • Parental leave
  • Unlimited paid time off plus company holidays
  • Quarterly company offsites
  • Equipment stipend

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