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Centralize
Centralize
B2BĮmonėSaaS
Centralize yra B2B SaaS įmonė, kurianti santykių žvalgybos sprendimą pajamų komandoms. Jos platforma analizuoja el. laiškų, skambučių, kalendorių, CRM įrašų ir profesinių tinklų signalus, kad atskleistų pagrindinius suinteresuotuosius asmenis, sprendimų priėmėjus, prioritetus, šiltus supažindinimus ir paskyrų aprėpties spragas. Dirbtinio intelekto asistentai padeda tirti paskyras, planuoti kontaktų užmezgimą, stebėti sandorių būklę ir atlikti tiesioginius veiksmus tokiose priemonėse kaip Salesforce, Outreach, Salesloft ir LinkedIn. Produktas skirtas pardavimų, „RevOps“ ir klientų sėkmės komandoms, siekiančioms aiškiau matyti pirkimo santykius ir geriau koordinuoti darbą su klientų paskyromis.
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Growth Marketing Manager at Centralize — Remote in the United States

Lead acquisition and conversion for Centralize’s B2B relationship-intelligence platform. Own paid marketing, SEO/AEO, website growth, experimentation, and performance analytics.

USJungtinės ValstijosCAKalifornijaNYNiujorkasNuotolinisVisas etatasVidutinis lygisVyresnysis specialistasPrivaloma Kalba: anglųAugimo rinkodara

Aprašymas

  • Own Centralize’s growth strategy across paid acquisition, SEO/AEO, website conversion, and other acquisition channels
  • Shape channel plans by identifying audiences and opportunities, prioritizing tests, allocating investment, and deciding what to scale
  • Guide paid acquisition and SEO/AEO agencies by setting direction, establishing priorities, and assessing their recommendations
  • Create campaigns and landing pages, write marketing copy, and review performance when needed
  • Manage the website as a growth engine, improving traffic-to-signup and qualified-opportunity conversion
  • Design and execute experiments involving messaging, landing pages, calls to action, conversion journeys, channels, and campaigns
  • Define hypotheses and measurement plans before launching experiments
  • Evaluate performance data and identify opportunities for improvement
  • Strengthen acquisition and conversion measurement across attribution, channel performance, and funnel metrics
  • Explore and validate new acquisition channels and growth opportunities
  • Support the development of lifecycle and nurture programs
  • Convert successful initiatives into repeatable, scalable programs and processes

Reikalavimai

  • Bring 4–7+ years of experience in growth, performance, digital, demand generation, or a related marketing role, preferably in B2B SaaS
  • Have built growth programs from the ground up and owned acquisition and conversion results from strategy through execution
  • Demonstrate hands-on experience with paid acquisition strategy, budgeting, campaign development, testing, and performance analysis
  • Understand SEO and/or AEO and how search, site structure, content, and messaging combine to attract qualified traffic
  • Have improved website and landing-page conversion through structured conversion-rate optimization experiments
  • Have managed agencies or specialist external partners while retaining accountability for strategy and results
  • Apply strong experimentation judgment and translate business questions into clear hypotheses and actionable tests
  • Use data confidently to assess performance, diagnose issues, and guide decisions
  • Have experience with marketing analytics, attribution, and measurement
  • Write clearly and produce effective landing-page, advertising, email, and campaign copy
  • Show initiative, ownership, and resourcefulness when advancing work without step-by-step guidance
  • Move comfortably between strategic planning and hands-on delivery
  • Adapt effectively in a fast-paced startup environment where priorities may shift quickly
  • Experience building growth at an early-stage B2B SaaS company is a plus
  • Experience with both product-led and sales-led growth motions is a plus

Privalumai

  • Medical, dental, and vision insurance fully covered
  • 401(k) plan
  • Parental leave
  • Unlimited paid time off plus company holidays
  • Quarterly company offsites
  • Equipment stipend

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