Titan Brands
Titan Brands
Titan Brands este o companie de bunuri de consum care operează mărci în domeniile alimentelor și băuturilor, serviciilor medicale și logisticii. Activitatea sa combină aprovizionarea cu produse, comerțul electronic direct către consumatori, serviciile pentru clienți, logistica globală și centrele de distribuție din Statele Unite, pentru a livra produse clienților din piețe în care accesibilitatea și prețurile convenabile sunt importante. Compania recrutează pentru funcțiile care susțin operațiunile sale cu mai multe mărci, inclusiv comerț, lanț de aprovizionare, distribuție și echipe orientate către clienți.

Senior Email Marketing Specialist – Titan Brands (Hybrid)

Senior Email Marketing Specialist at Titan Brands, leading email and SMS campaigns across its brand portfolio. The role covers lifecycle automation, audience segmentation, launch quality assurance, and performance optimization.

Descriere

  • Launch Klaviyo email and Attentive SMS campaigns, overseeing content, personalization, links, tracking, audiences, and scheduling
  • Develop and maintain automated welcome, abandonment, post-purchase, cross-sell, win-back, and re-engagement journeys
  • Build customer segments based on engagement, purchase history, product or category interest, lifecycle stage, and other behavioral signals
  • Edit email templates with HTML and CSS, resolve common rendering problems, and support responsive designs
  • Lead pre-launch QA covering content, imagery, links, tracking, rendering, mobile usability, personalization, exclusions, suppressions, journey logic, and compliance
  • Coordinate briefs, creative assets, approvals, calendars, and deadlines across marketing, brand, creative, merchandising, and ecommerce teams
  • Support consent processes, list hygiene, deliverability, SMS compliance, and data accuracy
  • Keep campaign documentation, naming standards, QA checklists, templates, and reporting trackers up to date
  • Conduct email and SMS experiments, record outcomes, and apply findings to content, audiences, timing, and customer experience
  • Track campaign and journey results, including engagement, conversion, attributed revenue, and revenue per recipient
  • Translate performance findings into actionable recommendations
  • Contribute to contact strategy, lifecycle roadmaps, segmentation, testing priorities, and revenue planning

Cerințe

  • At least two years of experience in email, SMS, lifecycle, CRM, or digital marketing
  • Experience creating campaigns, automations, segments, tests, and reports in an email or SMS marketing platform
  • Working knowledge of HTML and CSS for basic template updates and troubleshooting common email rendering issues
  • Understanding of email, SMS, and ecommerce metrics, with the ability to turn results into useful insights and next steps
  • Ability to manage campaigns from brief through launch, balance competing deadlines, and identify risks early in a fast-paced setting
  • Strong attention to detail and a consistent approach to QA, audience selection, tracking, and deployment
  • Strong writing ability and sound judgment regarding the customer experience
  • Ability to collaborate effectively with creative and business partners

Beneficii

  • Full-time employment
  • Hybrid work arrangement

Locuri de muncă similare

Wikimedia Foundation

Senior Android Software Engineer (Contract, US Remote) – Wikimedia Foundation

Wikimedia Foundation

Build and improve Android experiences for Wikipedia readers around the world. Deliver accessible, scalable mobile features for Wikimedia’s free knowledge projects.

Deschide