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American Express
American Express
B2BFinanțeServicii bancare
American Express este o companie globală de servicii financiare care activează în domeniile bancar, financiar și al plăților între companii. Activitatea sa include carduri de credit pentru consumatori, companii și corporații; servicii de plată și pentru comercianți; conturi de economii, certificate de depozit și împrumuturi personale; precum și programe de recompense, programe de călătorii, soluții de plată pentru companii, educație financiară, servicii de securitate și asistență pentru membrii care dețin carduri și pentru comercianți.
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Locurile de muncă ale companiei

Senior Digital Marketing Analyst – New York Hybrid

Drive digital card confirmation marketing for American Express across web and mobile channels. Improve confirmation completion, digital adoption, funnel measurement, and campaign execution.

USStatele Unite ale AmericiiNYNew York
78.000 $ – 124.750 $ / an
HibridNormă întreagăSeniorLimbă Obligatorie: englezăAnalist de marketing

Descriere

  • Manage web and mobile confirmation performance, with emphasis on card confirmation completion, treatment conversion, and measurable channel growth.
  • Assess journey friction, confirmation barriers, and optimization opportunities across web and mobile experiences to inform channel strategy.
  • Collaborate with multiple Analytics teams to expand funnel visibility and strengthen measurement capabilities.
  • Identify reporting gaps and propose views, diagnostics, or tools that clarify performance drivers.
  • Lead operational activities to support accurate, autonomous, and timely launch readiness.
  • Manage recurring reporting and forecasting R&O inputs.
  • Translate performance trends into concise business implications and recommendations.
  • Coordinate with cross-functional partners on requirements, dependencies, risk escalation, and issue resolution through completion.

Cerințe

  • Demonstrated project management ability, including handling multiple projects, working independently, and prioritizing effectively.
  • Collaborative approach with comfort aligning requirements and troubleshooting issues across numerous stakeholders.
  • Strong analytical capability, including navigating reporting systems, extracting and interpreting data, and developing coherent insights.
  • Strategic and critical thinking skills with the ability to connect data, customer behavior, operational execution, and business outcomes into a clear perspective.
  • Exceptional attention to detail and commitment to operational excellence in campaign execution, source code management, personalization setup, approval processes, and reporting quality.
  • Knowledge of marketing execution processes at American Express is preferred.
  • Excellent verbal and written communication skills are preferred.
  • Strong Microsoft Excel and PowerPoint skills are preferred.
  • Must be eligible to work for American Express in the United States; visa sponsorship will not be pursued.

Beneficii

  • Competitive base salary.
  • Bonus incentives.
  • 6% company match on the retirement savings plan.
  • Financial coaching and financial well-being support at no cost.
  • Medical, dental, vision, life insurance, and disability benefits.
  • Flexible working arrangements that may be hybrid, onsite, or virtual depending on the role and business needs.
  • More than 20 weeks of paid parental leave for all parents, regardless of gender, for pregnancy, adoption, or surrogacy.
  • Free access to global onsite wellness centers staffed by nurses and doctors, depending on location.
  • Free, confidential counseling through the Healthy Minds program.
  • Career development and training opportunities.

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