„Stitch“ yra specializuota konsultacijų įmonė, padedanti rinkodaros komandoms kurti, perkelti ir tobulinti klientų įtraukimo programas „Braze“ platformoje. Veikdama kaip klientų komandų dalis, „Stitch“ derina rinkodaros technologijų ekspertizę su kūrybine ir duomenimis grindžiama strategija, kad padėtų įmonėms stiprinti ryšius su klientais ir gauti daugiau naudos iš „Braze“ platformos.
Senior Braze Solution Architect
Design advanced Braze campaign workflows and integrations as a senior solution architect. Advise major brands on CRM and lifecycle marketing through Stitch’s consultancy.
Aprašymas
- Lead solution design for complex campaign programs, from cross-channel Canvas workflows and segmentation to lifecycle architecture.
- Configure advanced Braze tools, including Catalogs, Connected Content, Liquid logic, Segment Extensions, Event Property Segmentation, and In-App Games.
- Design scalable data models for custom attributes, events, and purchase tracking.
- Develop and troubleshoot API and webhook integrations, Data Transformations, and CDI connections.
- Gather requirements and produce solution design materials, including technical diagrams.
- Create guides for end users.
- Tailor Stitch’s solution methodology to client constraints and record any deviations.
- Travel up to 20% for client meetings, workshops, and onsite work.
- Explain technical concepts in business terms and lead client meetings.
- Build relationships across client organizations and act as a trusted advisor.
- Recommend solutions, anticipate client needs, and resolve unusual challenges.
- Manage scope, challenge requests professionally when appropriate, and take responsibility for outcomes.
Reikalavimai
- Hold Braze Certified Developer and Braze Certified Technical Marketing Expert credentials, or demonstrate equivalent expertise and the ability to certify quickly.
- Have advanced Braze expertise, including Segment Extensions, Event Property Segmentation, Query Builder, Custom Reporting, In-App Games, Data Transformations, CDI, Message Extras, workspace and team configuration, and tagging.
- Use Liquid for personalization, loops, object attribute segmentation, Connected Content calls, and AI generation and personalization tools.
- Create and modify JSON payloads for client use cases.
- Test and troubleshoot APIs with Postman and sample calls in Braze.
- Write SQL SELECT and INSERT statements and use a range of JOINs.
- Advise clients on Web and Mobile SDK implementations, applying best practices and providing code samples.
- Design and document user-facing and technical solutions.
- Develop data ingestion approaches for varied client data environments.
- Understand other MarTech platforms well enough to advise on ecosystem choices.
- Explain complex technical concepts in business language.
- Lead client meetings by setting agendas, guiding decisions, and summarizing actions.
- Build relationships with stakeholders at multiple levels in client organizations.
- Make recommendations and anticipate client needs.
- Solve unusual problems creatively and manage scope.
- Push back professionally when client requests do not support their goals.
- Take ownership of outcomes and lead proactively.
- Bring 5–9 years of marketing technology consulting or relevant experience.
- Have substantial experience with customer engagement or marketing automation platforms; Braze experience is required.
- Show experience leading client-facing solution design and requirements gathering.
- Bring agency or consultancy experience managing client relationships at multiple levels.
- Experience with integration tools such as Snowflake or Databricks is a plus.
- Have an interest in AI and machine learning applications in marketing.
- Be authorized to work in the United Kingdom without employer visa sponsorship, now and in the future.
Privalumai
- Medical, dental, vision, and life insurance coverage.
- 401(k) plan with company matching.
- Flexible paid time off.
- Monthly technology stipend.
- Paid parental leave.
- Mental well-being support.