CRM Campaigns Manager, True Religion, El Segundo Hybrid

Hibrid Normă întreagă Nivel mediu Senior Limbă Obligatorie: engleză Manager de succes al clienților Succesul clienților

California

100.000 $ – 115.000 $ / an

Descriere

Own True Religion’s brand and newness marketing across email, SMS, and push
Plan and manage campaigns for new arrivals, launches, brand moments, and editorial content
Create campaign briefs and audience plans in collaboration with creative teams
Run tests across subject lines, creative, offers, timing, and audience segments
Monitor revenue and engagement metrics to assess and improve campaign performance
Collaborate with retail teams on store openings, events, and in-store initiatives
Target customers using behavioral and purchase-based segmentation
Support promotional and sale communications during peak periods
Develop the brand and newness playbook with brand, creative, and merchandising partners
Report to the Senior Manager, CRM & Campaigns

Cerințe

5–7 years of experience in CRM, lifecycle, or campaign marketing
Hands-on email marketing experience plus experience with SMS or push messaging
Experience leading brand, content, or product-launch campaigns for a consumer brand or retailer
Demonstrated ability to brief creative teams and manage campaigns from concept through performance reporting
Proficiency in segmentation, A/B testing, and KPI-driven decision-making
Excellent writing, communication, and cross-functional collaboration skills
Ability to manage multiple campaigns and respond to last-minute changes in a deadline-driven environment
Apparel, fashion, or e-commerce retail experience preferred
Experience supporting retail locations through CRM or omnichannel campaigns preferred
Experience with enterprise CRM, ESP, and messaging platforms such as Cordial, Listrak, Attentive, Airship, Salesforce, Iterable, Braze, or Klaviyo preferred
Working knowledge of email HTML/CSS and responsive templates preferred
Familiarity with loyalty and lifecycle programs preferred
Must satisfy applicable employment eligibility requirements

Beneficii

Health benefits
401(k) plan with employer match
Merchandise discounts
Commuter benefits
Wellness programs
Employee assistance programs
Hybrid work model with in-office attendance on designated days

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