True Religion
True Religion
True Religion — премиум деним мен өмір салтына арналған киімдерге негізделген сән және бөлшек сауда компаниясы. Оның топтамаларына ерлерге, әйелдерге және балаларға арналған джинсы шалбарлар, үстіңгі киімдер, сырт киімдер, аяқ киім, аксессуарлар және мұқият таңдалған маусымдық тауарлар кіреді. Бұл өнімдер электрондық коммерция арналары мен физикалық дүкендер арқылы сатылады. Компания тапсырысты қадағалау, қалаулар тізімі және марапаттау бағдарламалары сияқты онлайн сауда мүмкіндіктерін де ұсынады, осылайша өнім, тауарларды басқару, электрондық коммерция, бөлшек сауда және оларға қатысты бизнес бағыттарында мүмкіндіктер қалыптастырады.

CRM Campaigns Manager, True Religion, El Segundo Hybrid

Manage True Religion’s customer relationship and product-launch marketing across email, SMS, and push channels. Lead segmentation, testing, reporting, and optimization to grow engagement and revenue.

Сипаттама

  • Own True Religion’s brand and newness marketing across email, SMS, and push
  • Plan and manage campaigns for new arrivals, launches, brand moments, and editorial content
  • Create campaign briefs and audience plans in collaboration with creative teams
  • Run tests across subject lines, creative, offers, timing, and audience segments
  • Monitor revenue and engagement metrics to assess and improve campaign performance
  • Collaborate with retail teams on store openings, events, and in-store initiatives
  • Target customers using behavioral and purchase-based segmentation
  • Support promotional and sale communications during peak periods
  • Develop the brand and newness playbook with brand, creative, and merchandising partners
  • Report to the Senior Manager, CRM & Campaigns

Талаптар

  • 5–7 years of experience in CRM, lifecycle, or campaign marketing
  • Hands-on email marketing experience plus experience with SMS or push messaging
  • Experience leading brand, content, or product-launch campaigns for a consumer brand or retailer
  • Demonstrated ability to brief creative teams and manage campaigns from concept through performance reporting
  • Proficiency in segmentation, A/B testing, and KPI-driven decision-making
  • Excellent writing, communication, and cross-functional collaboration skills
  • Ability to manage multiple campaigns and respond to last-minute changes in a deadline-driven environment
  • Apparel, fashion, or e-commerce retail experience preferred
  • Experience supporting retail locations through CRM or omnichannel campaigns preferred
  • Experience with enterprise CRM, ESP, and messaging platforms such as Cordial, Listrak, Attentive, Airship, Salesforce, Iterable, Braze, or Klaviyo preferred
  • Working knowledge of email HTML/CSS and responsive templates preferred
  • Familiarity with loyalty and lifecycle programs preferred
  • Must satisfy applicable employment eligibility requirements

Артықшылықтар

  • Health benefits
  • 401(k) plan with employer match
  • Merchandise discounts
  • Commuter benefits
  • Wellness programs
  • Employee assistance programs
  • Hybrid work model with in-office attendance on designated days

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