Baker Hughes ir enerģētikas tehnoloģiju uzņēmums, kas izstrādā, ražo un apkalpo iekārtas un digitālos risinājumus enerģētikas un rūpniecības nozarēm. Tā darbība aptver naftas atradņu pakalpojumus un iekārtas, kā arī rūpniecības un enerģētikas tehnoloģijas, apvienojot inženierzinātnes, datus un zinātni, lai palīdzētu klientiem uzlabot drošību, efektivitāti un ietekmi uz vidi. Uzņēmuma darba iespējas var būt piemērotas speciālistiem, kurus interesē tehnoloģiju un tehnisko zināšanu izmantošana mainīgās enerģētikas sistēmās un risinājumos ar mazāku oglekļa emisiju.
Senior Social Media Manager at Baker Hughes
Shape Baker Hughes’ role in energy industry conversations through social strategy, executive thought leadership, and employee advocacy. Build scalable content, community, governance, and measurement programs.
Apraksts
- Move social media from corporate publishing toward establishing Baker Hughes as an industry authority.
- Position the company as a leading voice in important industry conversations.
- Create employee advocacy and expert amplification programs.
- Set a multi-year direction for social innovation.
- Spot emerging audience behaviors, technologies, and platforms.
- Build audience-led content strategies and participatory social experiences.
- Grow industry influence through executives, engineers, researchers, and subject matter experts.
- Assess new platforms and pilot AI-supported content creation workflows.
- Experiment with content formats and approaches to engagement.
- Create governance frameworks, workflows, and RACI structures.
- Develop functional champions and help business leaders share their expertise.
- Provide enterprise-wide training and capability-building programs.
- Build repeatable content engines and experiences tailored to each platform.
- Develop social listening, intelligence, and community engagement programs.
- Create response playbooks and escalation procedures.
- Track share of voice, influence growth, thought leadership authority, reputation impact, executive visibility, employee advocacy, business contribution, conversion, and demand influence.
Prasības
- At least 10 years of experience in social media, digital strategy, communications, brand, or content leadership.
- Experience creating social media programs at enterprise scale.
- Strong knowledge of audience development and influence-building.
- Experience leading cross-functional transformation initiatives.
- Expertise in executive communications and thought leadership.
- Experience overseeing agencies, technology platforms, and analytics programs.
- A record of driving innovation and organizational change.
Priekšrocības
- Company-sponsored health and welfare programs.
- Thrift Plan (401k).
- Choice of coverage options.
- Comprehensive, competitive benefits package.
- Potential additional compensation, such as bonuses, subject to applicable benefit plans or policies.