„Baker Hughes“ yra energetikos technologijų įmonė, kurianti, gaminanti ir prižiūrinti įrangą bei skaitmeninius sprendimus energetikos ir pramonės sektoriams. Jos veikla apima naftos telkinių paslaugas ir įrangą, taip pat pramonės ir energetikos technologijas, derinant inžineriją, duomenis ir mokslą, kad klientai galėtų gerinti saugą, efektyvumą ir aplinkosaugos rezultatus. Įmonės siūlomos darbo galimybės gali tikti specialistams, norintiems pritaikyti technologijas ir technines žinias besikeičiančioms energetikos sistemoms bei mažesnio anglies dioksido kiekio sprendimams.
Senior Social Media Manager at Baker Hughes
Shape Baker Hughes’ role in energy industry conversations through social strategy, executive thought leadership, and employee advocacy. Build scalable content, community, governance, and measurement programs.
Aprašymas
- Move social media from corporate publishing toward establishing Baker Hughes as an industry authority.
- Position the company as a leading voice in important industry conversations.
- Create employee advocacy and expert amplification programs.
- Set a multi-year direction for social innovation.
- Spot emerging audience behaviors, technologies, and platforms.
- Build audience-led content strategies and participatory social experiences.
- Grow industry influence through executives, engineers, researchers, and subject matter experts.
- Assess new platforms and pilot AI-supported content creation workflows.
- Experiment with content formats and approaches to engagement.
- Create governance frameworks, workflows, and RACI structures.
- Develop functional champions and help business leaders share their expertise.
- Provide enterprise-wide training and capability-building programs.
- Build repeatable content engines and experiences tailored to each platform.
- Develop social listening, intelligence, and community engagement programs.
- Create response playbooks and escalation procedures.
- Track share of voice, influence growth, thought leadership authority, reputation impact, executive visibility, employee advocacy, business contribution, conversion, and demand influence.
Reikalavimai
- At least 10 years of experience in social media, digital strategy, communications, brand, or content leadership.
- Experience creating social media programs at enterprise scale.
- Strong knowledge of audience development and influence-building.
- Experience leading cross-functional transformation initiatives.
- Expertise in executive communications and thought leadership.
- Experience overseeing agencies, technology platforms, and analytics programs.
- A record of driving innovation and organizational change.
Privalumai
- Company-sponsored health and welfare programs.
- Thrift Plan (401k).
- Choice of coverage options.
- Comprehensive, competitive benefits package.
- Potential additional compensation, such as bonuses, subject to applicable benefit plans or policies.