Dun & Bradstreet
Dun & Bradstreet
Dun & Bradstreet provides business decisioning data and analytics to help organizations evaluate commercial risk and identify opportunities. Its business information supports commercial credit decisions, B2B marketing, and supply chain management by bringing together data on companies worldwide. The company is also known for the Data Universal Numbering System (DUNS), a widely used framework for identifying businesses across markets.

Senior Director of Global Marketing Operations

Leads Dun & Bradstreet’s global marketing operations across MarTech strategy, AI operations, data governance, and enterprise campaign execution. Oversees Sales alignment, vendors, budgets, and a distributed global team.

Description

  • Define and lead the enterprise marketing operations and MarTech strategy, including the technology roadmap, platform selection, and stack rationalization.
  • Direct budgeting, forecasting, and resource planning for marketing operations.
  • Manage strategic lead operations end to end, covering nurture programs, lead scoring, routing rules, lifecycle processes, funnel stages, and campaign tracking.
  • Enable Sales teams to manage and progress leads effectively by aligning definitions and reporting with Marketing Analytics, Revenue Operations, and Sales stakeholders.
  • Maintain a structured Sales partnership focused on lead quality through ongoing feedback.
  • Develop and oversee Marketing AI Operations, including AI orchestration systems, data-source integrations, and governed knowledge bases.
  • Work with Marketing Analytics to put MB&C’s multi-touch attribution framework into practice.
  • Lead marketing data governance through policy frameworks, data standards, quality controls, tracking requirements, and operational safeguards.
  • Set and uphold operating standards for campaign intake, governance, SLAs, workflows, documentation, dashboards, and Asana-based work management.
  • Coordinate cross-functional campaign planning and delivery from initial brief through post-campaign optimization.
  • Collaborate with MB&C, Operating Units, Product, Technology, Sales, and Finance to improve handoffs and resolve competing priorities.
  • Manage vendor and contract-resource partnerships, including scoping, onboarding, service levels, performance expectations, and contingent capacity.
  • Build and lead a high-performing global Marketing Operations team through coaching, development, and talent-gap planning.

Requirements

  • Bachelor’s degree or equivalent experience in marketing, business, communications, or a related field.
  • At least 12 years of progressive marketing leadership experience in B2B marketing operations, including direct ownership of an enterprise marketing technology stack.
  • At least 5 years of direct people-management experience, including managing managers and building teams of more than 10 people.
  • Experience leading distributed and global teams.
  • Proven ability to design and scale operations organizations, structure teams, and lead through ambiguity.
  • Strong cross-functional influence across Marketing, Product, Technology, Sales, and business partners.
  • Deep expertise in campaign operations, marketing automation, and analytics enablement.
  • A well-developed perspective on collaboration, strategy documentation, and technology use in modern marketing organizations.
  • Experience incorporating AI orchestration and automation into marketing workflows, including governance, knowledge bases, and connected data sources.
  • Hands-on experience owning data-governance policies and standards with legal, privacy, and technology teams.
  • Strong understanding of marketing investment, budget management, and ROI measurement.
  • Proficiency with Microsoft Office suites.
  • Where applicable, fluency in English and languages relevant to the working market.
  • Ability to sit, speak, and use a telephone or computer for extended periods.
  • Ability to work under pressure, manage stressful conditions, and resolve conflicts.
  • Ability to work during day, evening, or weekend hours as needed.
  • Regular attendance at the office.

Benefits

  • Generous paid time off during the first year, with increases based on tenure.
  • Up to 16 weeks of fully paid parental leave after one year of employment.
  • Paid sick time for personal or family care.
  • Education assistance and extensive training resources.
  • Do Good Program with paid volunteer days and donation matching.
  • Competitive 401(k) plan with company matching.
  • Health and wellness benefits, including discounted Wellhub membership rates.
  • Medical, dental, and vision insurance for employees, spouses or partners, and dependents.
  • Hybrid work arrangement.

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