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Canals
Canals
11 – 50 Employees
Artificial IntelligenceDistributionEnterprise
Canals develops AI software for distribution businesses, helping sales, accounting, and procurement teams automate order and invoice workflows. Its platform can interpret customer emails and turn them into quotes, sales orders, and other actionable records without relying on rigid templates. Designed for sectors such as electrical, plumbing, HVAC, and industrial distribution, Canals aims to reduce manual entry, improve accuracy, and streamline communication with customers and vendors. The system also adapts through use, allowing its performance to become more tailored to a company’s operational needs.
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Founding Business Development Representative - Canals (Hybrid)

Build the initial pipeline for Canals by engaging industrial distributors about automation and AI software. Use calls, email, LinkedIn, and trade shows to qualify prospects and schedule meetings for Account Executives.

USUnited StatesUTUtahHybridFull-timeMiddleSeniorEnglish RequiredBusiness Development Rep
ERP

Description

  • Identify industrial wholesale distributors and investigate how they manage ordering and invoice processing
  • Execute high-volume prospecting through phone, email, and LinkedIn
  • Schedule qualified meetings for Account Executives and transfer thorough prospect information
  • Manage outreach before events, conversations on trade show floors, and follow-up afterward
  • Develop expertise in distribution, the product, ERP systems, inside sales, and invoice matching
  • Capture effective messaging, qualification approaches, and handoff procedures for future BDRs
  • Relay market insights to the marketing and product teams
  • Collaborate with the BDR lead and Account Executives to build sales pipeline

Requirements

  • Demonstrated persistence and resilience when follow-ups receive no response or result in rejection
  • Comfort with cold calling and initiating conversations with prospects at trade shows
  • Openness to coaching and ability to act on direct feedback
  • Resourcefulness in developing prospecting strategies and messaging
  • Ability to learn quickly about distribution companies, ERP data, and operational processes
  • Previous SDR or BDR experience is helpful but not required
  • Experience in distribution, construction, skilled trades, or manufacturing is helpful but not required
  • Exposure to HubSpot is helpful but not required
  • No particular educational qualification is required

Benefits

  • Remote-first role with flexible working arrangements
  • Investment in professional growth and team expansion
  • Opportunity to influence the company's direction
  • Equal opportunity workplace

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