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Ironclad develops AI-powered contract management software for organizations that need to manage agreements from drafting through renewal. Its contract lifecycle management platform brings together document creation, editing, negotiation, search, storage, analytics, and electronic signatures in one workflow, helping teams maintain greater control and visibility over their contracts.
The platform supports legal, sales, finance, HR, marketing, and procurement teams, with AI features designed to assist with contract drafting and legal research. Ironclad’s work sits at the intersection of legal technology, enterprise software, and business process automation.
Product Marketing Director, Legal
Lead Ironclad’s marketing strategy for legal buyers, from product launches and sales enablement to adoption and growth. Shape positioning and go-to-market plans for its AI-powered contract lifecycle management platform.
United States
California$208,000 – $260,000 / year
HybridFull-timeLeadEnglish RequiredChief Marketing OfficerDescription
- Own the Legal persona with a general manager’s perspective, from general counsel to legal operations.
- Represent legal buyers internally by understanding their needs and shaping products for legal teams.
- Grow pipeline, adoption, and revenue across the Legal segment.
- Monitor competitors and turn market findings into clear positioning.
- Use insights from customers, prospects, analysts, and the market to inform product roadmaps and go-to-market strategy.
- Set and maintain Ironclad’s narrative for legal buyers, from general counsel to legal operations.
- Create distinctive, evidence-based messaging for boardrooms, sales conversations, and campaigns.
- Work with EPD to connect product development with messaging.
- Lead Legal persona launches, including strategy, messaging, assets, and sales readiness.
- Own launch narratives and stakeholder communications.
- Partner with Revenue Marketing on campaigns for legal buyers throughout the funnel.
- Develop campaign themes, content plans, and proof points that turn awareness into pipeline.
- Lead priority sales plays for the Legal segment.
- Prepare sellers with talk tracks, battlecards, objection responses, and discovery guides.
- Assess sales team readiness.
- Work with Customer Success and Product to increase post-sale adoption of AI capabilities for legal teams.
- Spot expansion opportunities and create plays to grow customer accounts.
- Own the Legal persona with a general manager’s perspective, from general counsel to legal operations.
Requirements
- At least eight years of B2B product marketing experience.
- Experience at an AI or SaaS company serving legal buyers is preferred.
- Demonstrated ability to own a persona or segment end to end, including launches, pipeline, adoption, and business results.
- Knowledge of legal buyers, including general counsel priorities, legal operations ROI, and factors that delay deals.
- Strong cross-functional collaboration skills across EPD, Sales, Customer Success, and Marketing.
- Ability to analyze Gong, Salesforce, or win/loss interview data and turn findings into recommendations.
- Comfort working through ambiguity and moving quickly with incomplete information.
- Authorized to work lawfully in the United States.
- Based within commuting distance of the listed office and able to commute there two days per week.
Benefits
- Equity awards, including an initial grant and opportunities for additional awards during employment.
- Bonus opportunities.
- Full employee medical, dental, and vision coverage.
- 75% dependent coverage, with optional upgraded plans.
- Gender-neutral parental leave.
- Compassionate leave.
- Family-forming support through Maven for employees and their partners.
- Paid time off.
- Monthly wellbeing stipend.
- Monthly hybrid work stipend.
- Monthly cell phone stipend, where applicable.
- Mental health support through Modern Health, including therapy, coaching, and digital tools.
- Pre-tax commuter benefits for US employees.
- Fidelity 401(k) plan with employer match for US employees.
- Regular team events.
- Career development and growth opportunities.
- Hybrid work arrangement.
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