Swinerton
Swinerton
Swinerton is a national construction company with a history of innovation in the building industry dating back to 1888. Operating through 23 regional offices across the United States, the company delivers construction services for projects ranging from small tenant improvements to large, complex developments. As a 100% employee-owned organization, Swinerton emphasizes accountability, integrity, and pride of ownership when responding to project challenges and delivering high-quality work.

Director of CRM Operations

Lead Swinerton’s CRM, marketing automation, and data strategy. Improve adoption and processes while advancing cross-functional growth initiatives.

Description

  • Shape long-term strategic plans with senior leaders to support Swinerton’s growth and market position
  • Facilitate cross-functional workshops to set future direction, strategic goals, and measures of success
  • Rank companywide initiatives using strategic use cases and impact assessments
  • Track KPIs and progress, and report results transparently to support accountability
  • Lead the strategy, rollout, and ongoing execution of CRM and marketing automation
  • Increase CRM adoption and engagement, and oversee governance across departments
  • Set system requirements and work with IT and vendors on upgrades, integrations, and issue resolution
  • Assess and maintain CRM data quality with analysis, validation rules, and regular reports
  • Build scalable CRM processes that support adoption and efficient operations
  • Manage CRM training across the company through virtual, in-person, and webinar sessions
  • Set and monitor CRM KPIs and performance measures to evaluate return on investment
  • Lead cross-functional teams delivering CRM and pursuit strategy initiatives
  • Connect departments to align CRM and pursuit tools, analytics, and business strategies
  • Encourage collaboration, innovation, adaptability, ongoing improvement, and considered growth
  • Build stakeholder alignment and user support through engagement and change management

Requirements

  • Bring at least 12 years of experience in CRM management, data analytics, business strategy, or a related field
  • Have 3–5 or more years of experience managing people and cross-functional teams
  • Show a record of using data and technology to advance strategic initiatives and improve processes
  • Know sales, marketing, and operational workflows in a corporate setting
  • Bring 5–10 or more years of experience leading organization-wide technology and business process change
  • Think strategically and connect data insights to long-term organizational goals
  • Apply strong analytical and problem-solving skills
  • Turn complex data into actionable insights
  • Communicate and work with others effectively
  • Bring expert knowledge of CRM platforms such as Salesforce
  • Bring expert knowledge of marketing automation tools
  • Demonstrate leadership and team-building skills
  • Synthesize market and internal data to guide business and operational decisions

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • 401(k) plan with company matching
  • Employee Stock Ownership Program (ESOP)
  • Individual stock ownership
  • Paid vacation
  • Paid sick leave
  • Paid holidays
  • Bereavement leave
  • Employee assistance program
  • Pre-tax flexible spending accounts
  • Basic term life insurance and accidental death and dismemberment coverage
  • Business travel accident insurance
  • Short-term and long-term disability coverage
  • Financial wellness coaching
  • Educational assistance
  • Care.com membership
  • ClassPass fitness membership
  • DashPass delivery membership
  • Additional term life insurance
  • Long-term care insurance
  • Critical illness and accidental injury insurance
  • Pet insurance
  • Legal plan
  • Identity theft protection
  • Other voluntary benefit options
  • Hybrid work arrangement

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