Trendyol Group एक अंतरराष्ट्रीय ई-कॉमर्स कंपनी है, जो Türkiye, जर्मनी और संयुक्त अरब अमीरात सहित विभिन्न बाज़ारों में ग्राहकों को ऑनलाइन शॉपिंग प्लेटफ़ॉर्म उपलब्ध कराती है। इसका काम ई-कॉमर्स, लॉजिस्टिक्स और परामर्श के क्षेत्रों में फैला है और यह वैयक्तिकृत अनुभवों के माध्यम से खरीदारों को उनके लिए प्रासंगिक उत्पाद खोजने में मदद करने पर केंद्रित है। कंपनी सीमा-पार डिजिटल मार्केटप्लेस संचालित करने के हिस्से के रूप में गोपनीयता, कुकीज़, ट्रैकिंग तकनीकों और क्षेत्रीय नियामक आवश्यकताओं का भी प्रबंधन करती है।
Senior Brand Manager, CEE
Lead Trendyol’s brand, content, and communications strategy across Central and Eastern Europe. Coordinate annual marketing plans, agencies, and cross-functional teams to support customer growth.
विवरण
- Lead CEE brand marketing, content, and communications initiatives.
- Connect marketing with other teams to improve the customer experience.
- Partner with media, digital, influencer, CRM, and creative teams to maintain consistent brand messaging.
- Use data and regional competitor insights to shape content style, tone, and language.
- Set brand strategy and annual marketing calendars for assigned markets and categories.
- Assess competitors and industry practices in brand marketing and content development.
- Oversee campaigns and projects with creative, media, event agencies, and other external partners.
- Spot market opportunities and put them to work for the brand.
आवश्यकताएँ
- Bachelor’s or master’s degree, preferably in engineering, management, economics, or a related field.
- At least 10 years of experience in FMCG, retail, e-commerce, or fashion, ideally in an international environment.
- Demonstrated experience managing a team.
- Experience with regional sponsorships or partnerships.
- Analytical, data-driven, and focused on results.
- Strong communication skills.
- Excellent spoken and written English.
- Able to manage competing priorities and coordinate multiple project stakeholders.
- Able to deliver high-quality work quickly with a business focus.
- Available to travel without restrictions.
लाभ
- Hybrid work with flexibility, including opportunities to work from abroad and a summer work arrangement.
- Personalized training allowance and learning opportunities.
- Annual budget for training or conferences.
- Access to a learning management system.
- In-person learning sessions throughout the year.
- Global mentoring opportunities.
- Team traditions, events, and social activities.