Stripe
Stripe
Stripe este o companie de tehnologie financiară care dezvoltă soluții de plăți și infrastructură financiară pentru companii din întreaga lume. Platforma sa acceptă plăți online și în persoană, facturare, gestionarea veniturilor și servicii financiare integrate prin instrumente și API-uri ușor de utilizat de către dezvoltatori. Stripe deservește clienți de la startupuri până la întreprinderi consacrate pe piețele B2B și B2C, oferind oportunități legate de dezvoltarea și operarea unor produse care ajută companiile să își gestioneze banii și să crească.

Marketing Operations Manager, AMER Events

Lead event marketing operations for Stripe across AMER, managing campaign execution, audience segmentation, lead routing, reporting, and scalable processes.

Descriere

  • Manage end-to-end operations for in-person and virtual events, from campaign intake through post-event analysis.
  • Work with Field Marketing, Demand Generation, Marketing Technology, and Sales to establish plans, timelines, ownership, and success measures.
  • Direct audience planning and campaign delivery, including segmentation, registration, email, testing, launch readiness, and attendance tracking.
  • Track registrations and attendance, resolve risks and dependencies, and improve conversion and engagement opportunities.
  • Ensure accurate capture, validation, enrichment, and reconciliation of attendee and non-attendee information.
  • Oversee lead scoring, classification, routing, nurturing, sales alerts, and handoffs within defined service levels.
  • Analyze and report campaign performance, attendance, engagement, lead routing, sales follow-up, and pipeline contribution.
  • Uphold data quality, privacy, consent, and contact-governance standards across the campaign lifecycle.
  • Close process, data, and technology gaps through scalable documentation and operating procedures that strengthen consistency and performance.

Cerințe

  • Bring at least five years of experience in marketing operations, demand generation operations, event operations, or a related discipline.
  • Demonstrate at least three years of Marketo expertise, including building scalable programs and delivering successful campaign results.
  • Show a record of improving campaign and execution workflows in event and webinar platforms such as Splash and ON24.
  • Understand audience segmentation, campaign workflows, lead management, and sales follow-up processes.
  • Apply strong program-management skills to timelines, dependencies, risks, and multiple simultaneous events.
  • Use campaign data to diagnose issues and improve performance through strong analytical and problem-solving skills.
  • Understand data quality, consent, privacy, and contact-governance practices.
  • Communicate clearly in writing and verbally while collaborating across Marketing, Sales, and Technology.
  • Maintain close attention to detail and perform effectively in a fast-moving environment with shifting priorities.
  • Have experience incorporating AI into scalable marketing-operations workflows and streamlining processes.

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