
twelveNYC is a design and manufacturing company creating merchandise and packaging for leading brands. Founded in 2005, the company brings together packaging design, product ideation, and global supply chain management to develop products that strengthen brand identity and connect with consumers. Its work spans design, manufacturing, marketing, and logistics, with an emphasis on innovation, sustainability, and thoughtful product development.
Account Manager, Branded Merchandise Sales
Lead branded merchandise, gifting, and packaging sales for Twelve’s global brand clients. Manage the pipeline, full sales cycle, proposals, pricing, and account expansion.
Description
- Build and manage qualified new-business pipelines across target industries, brands, agencies, and corporate accounts through prospecting, referrals, networking, events, and existing relationships.
- Manage the complete sales cycle from lead generation and discovery through solution development, presentations, pricing, negotiation, closing, and post-sale expansion.
- Advise clients on campaign goals, audiences, budgets, quantities, timelines, distribution, and brand standards to recommend suitable promotional merchandise solutions.
- Create and deliver proposals, product assortments, pitch decks, samples, and RFP or tender responses that communicate value and distinguish Twelve.
- Collaborate with creative, product development, sourcing, logistics, and production teams to deliver practical, competitive, on-brand custom merchandise programs.
- Prepare accurate estimates and pricing based on product costs, decoration methods, freight, duties, packaging, fulfillment, and target margins.
- Achieve or exceed revenue, gross-margin, new-business, and account-growth goals while preserving long-term client value.
- Expand existing accounts through seasonal programs, events, employee gifting, influencer seeding, retail activations, launches, and other repeat or cross-selling opportunities.
- Monitor promotional product trends, materials, sustainability, decoration methods, supplier capabilities, compliance obligations, and competitor activity.
- Represent Twelve in client meetings, industry events, and networking settings while developing trusted relationships with decision-makers and procurement partners.
- Provide an effective post-sale handoff and remain responsible for client satisfaction, issue resolution, repeat business, and long-term partnership growth.
- Use AI to improve workflow efficiency and automation while retaining personal creativity, judgment, and original thinking.
Requirements
- At least five years of B2B sales or account-management experience in branded merchandise, corporate gifting, promotional products, print, packaging, or a related field.
- Proven ability to build pipelines, win new accounts, achieve revenue goals, and grow established client relationships.
- Practical understanding of promotional merchandise production, including sourcing, decoration methods, lead times, minimum order quantities, sampling, freight, and fulfillment.
- Strong commercial judgment, with experience developing pricing, protecting margins, negotiating terms, and closing complex opportunities.
- Effective presenter and relationship builder who can work with senior client stakeholders, procurement teams, and internal partners.
- Highly organized and responsive, with the ability to manage multiple opportunities and active programs in a fast-paced, deadline-oriented environment.
- Creative, resourceful, and solutions-focused, with sound judgment and a strong commitment to client service.
- Existing relationships or a portable network in promotional products, consumer brands, agencies, hospitality, entertainment, fashion, beauty, or luxury is strongly preferred.
- Working familiarity with AI tools such as Claude, ChatGPT, or Gemini, and the ability to use them to streamline workflows, improve analysis, and support business results.
Benefits
- Full-time medical, dental, vision, disability, and life insurance benefits
- Hybrid working environment
- Monthly Mental Health Monday office closures, providing an additional 12 days off each year
- Generous paid time off, including birthdays, personal days, and holiday periods
- Paid parental leave
- Family-planning and wellness benefits
- Summer Fridays
- Discretionary bonuses