Toast dezvoltă software și hardware integrate pentru industria alimentară și a băuturilor. Platforma sa reunește tehnologii pentru puncte de vânzare, procesarea plăților, comenzi online, salarizare și instrumente operaționale, ajutând restaurantele să își gestioneze activitatea de zi cu zi într-un singur sistem. Toast deservește o gamă largă de afaceri, inclusiv restaurante cu servire rapidă și cu servire completă, localuri fast-casual, restaurante de lux, cafenele și rulote cu mâncare, publicând totodată informații despre industrie și resurse educaționale pentru operatorii de restaurante.
GTM Engineer, Web
Build AI workflows and website experiences at Toast to speed up web production and improve conversion. Toast develops technology for restaurants and local businesses.
Descriere
- Map the web page and copy production process, including SEO, product marketing, Legal, and Brand reviews, and create AI workflows that reduce turnaround time and rework.
- Standardize requirements intake using templates, intake agents, and automated briefs.
- Improve Contentful, its plug-ins, and connected tools in partnership with Web Platform Engineering.
- Find and remove bottlenecks in the web scrum process, from prioritization through deployment.
- Help create AI-powered experiences that increase visit-to-opportunity conversion.
- Develop first-party AI tools for the Web, including prompts and evaluations.
- Configure and improve third-party tools for on-site chat, data enrichment, voice AI, and personalization.
- Establish safeguards for public website AI in collaboration with Legal, Brand, and Privacy.
- Set success metrics, run experiments, demonstrate impact, and monitor tools in production.
- Create reusable systems and document playbooks.
- Share effective practices through demos, training, and office hours, and help shape marketing’s AI standards and tools.
- Provide guidance on whether to build or buy solutions.
- Within the first six months, achieve measurable reductions in web production time and improve visit-to-opportunity conversion through AI-powered site experiences.
Cerințe
- Bring at least five years of experience in web operations, web production, conversion optimization or growth, marketing technology, or solutions engineering, including recent hands-on AI development.
- Have launched AI agents or automated workflows that teams use daily.
- Have experience operating or redesigning website production processes, including CMS, intake, review, and release; Contentful experience is preferred.
- Have experience designing experiments and connecting website changes to pipeline outcomes.
- Have experience with evaluations, monitoring, and safeguards for customer-facing AI.
- Communicate clearly with technical and non-technical teams.
- Have experience training others to use new tools.
- Work independently from start to finish.
- Have experience with on-site chat, chatbot, voice AI, or personalization tools.
- Know LLM APIs and agent tooling such as Anthropic, OpenAI, Gemini, MCP, and RAG.
- Know automation platforms such as Zapier, Workato, and n8n.
- Understand AI governance, including legal review, accessibility, privacy, and consent.
- Understand web-to-CRM lead flows, including forms, enrichment, routing, and attribution.
Beneficii
- Competitive compensation and benefits programs.
- Cash compensation, including overtime and bonus or commission where eligible.
- Equity.
- Flexible benefits designed to support well-being and changing needs.
- A hybrid work model that values individual needs.
- Reasonable accommodations for people with disabilities.