Thomson Reuters
Thomson Reuters
Thomson Reuters izstrādā uzticamu saturu, datus un tehnoloģijas profesionāļiem, kuri strādā juridisko pakalpojumu, nodokļu un grāmatvedības, starptautiskās tirdzniecības, riska pārvaldības, apdrošināšanas, konsultāciju un globālo ziņu jomā. Tās piedāvājumā ietilpst juridiskās izpētes platformas, nodokļu un grāmatvedības programmatūra, atbilstības un regulatīvie rīki, kā arī Reuters mediju pakalpojumi. Apvienojot specializētas zināšanas ar ieguldījumiem ģeneratīvajā mākslīgajā intelektā, Thomson Reuters palīdz advokātu birojiem, uzņēmumiem, nodokļu speciālistiem un mediju organizācijām pārvaldīt sarežģītu informāciju, racionalizēt darba procesus un pieņemt labāk informētus lēmumus.

ANZ Marketing Director

Lead Thomson Reuters’ Australia and New Zealand marketing strategy, field programmes and pipeline growth across legal, tax and compliance technology. Manage regional teams, campaigns and events, with an emphasis on AI-enabled marketing.

Apraksts

  • Set the Australia and New Zealand marketing strategy, plan and budget.
  • Align marketing priorities with ANZ leadership and regional and segment goals.
  • Work with Sales to identify priority accounts, buying groups and pipeline gaps.
  • Grow pipeline and revenue sourced or influenced by marketing.
  • Develop integrated programmes for target accounts and market segments.
  • Generate demand through executive roundtables, briefings, webinars and partner programmes.
  • Localise regional and segment campaigns for local audiences, channels and market timing.
  • Create customer stories, locally relevant content and sales enablement materials.
  • Set objectives and assess results for events and sponsorships, including the flagship customer conference.
  • Build relationships with professional bodies, industry associations and customer communities.
  • Lead the field marketing team across Australia and New Zealand.
  • Promote experimentation and the use of AI in marketing workflows.
  • Oversee agencies, vendors, budgets and timelines.
  • Track marketing activity against pipeline, conversion and revenue.
  • Bring ANZ customer and market needs into regional planning.
  • Report to the Vice President of Marketing, AEM.
  • Work with Segment, Sales, Product Marketing, Customer Success, Partnerships and regional marketing teams.

Prasības

  • At least 10 years of experience in B2B marketing.
  • Experience leading field, regional or integrated marketing teams.
  • Extensive experience in the Australia and New Zealand market.
  • A record of producing measurable pipeline and revenue growth through integrated field, event, account-based and content programmes.
  • Experience developing account-based programmes for strategic enterprise accounts, with measurable engagement and pipeline impact.
  • Experience adapting regional or global campaigns into locally relevant messaging, content, channels and activation.
  • Strong understanding of how professional and enterprise buyers in Australia and New Zealand make decisions.
  • Ability to act as a trusted commercial partner to Sales and business leaders.
  • Inclusive people leadership.
  • Experience marketing professional information or software to legal, corporate, tax or compliance audiences is preferred.
  • An established network in the ANZ legal, corporate, tax or compliance community is preferred.
  • Experience increasing adoption of AI products among existing customers is preferred.
  • Familiarity with Salesforce, Eloqua, 6sense and Power BI is preferred.
  • Experience building relationships with professional bodies, industry associations and senior market stakeholders is preferred.
  • Strong writing skills and editorial judgement are preferred.
  • Ability to use data and AI tools to connect marketing activity with pipeline, conversion, expansion and revenue is preferred.
  • Ability to balance market strategy with hands-on delivery, prioritise investment and build repeatable programmes is preferred.

Priekšrocības

  • Flexible hybrid work environment.
  • Option to work from anywhere for up to eight weeks each year.
  • Flexible vacation.
  • Two company-wide mental health days off.
  • Access to the Headspace app.
  • Retirement savings plan.
  • Tuition reimbursement.
  • Employee incentive programmes.
  • Resources supporting mental, physical and financial wellbeing.
  • Ongoing learning and skills development.
  • Grow My Way programmes and skills-first development.
  • Two paid volunteer days each year.
  • Opportunities to take part in pro bono consulting projects and ESG initiatives.
  • Flexible work arrangements.
  • Inclusive workplace culture.
  • Support for work-life balance.
  • Reasonable accommodations for qualified people with disabilities and sincerely held religious beliefs.

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