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AdRoll, a division of NextRoll
AdRoll, a division of NextRoll
501 – 1,000 Employees
B2BeCommerceMarketing
AdRoll, a division of NextRoll, is a marketing technology company that helps brands manage full-funnel advertising across display, video, social, and native channels. Its platform uses artificial intelligence, machine learning, and first-party data to support audience targeting, retargeting, campaign automation, and performance optimization. AdRoll serves businesses in areas including ecommerce, finance, and nonprofits, with tools designed to strengthen brand visibility, attract qualified site traffic, and increase conversions.
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VP of Sales, New Business

Lead AdRoll’s new-business sales organization and revenue growth strategy for AI-driven advertising and marketing. Manage more than 30 sales professionals serving mid-market and larger accounts.

USUnited StatesCACaliforniaNYNew York
$224,000 – $282,450 / year
HybridFull-timeLeadEnglish RequiredSales

Description

  • Report to the CEO while leading New Business Sales as NextRoll expands revenue
  • Manage a team of approximately 30 sales professionals
  • Own new-logo acquisition across mid-market and larger accounts
  • Scale the new-business engine across pipeline management, revenue performance, sales productivity, processes, and operating model
  • Develop commercial and go-to-market strategy with the CEO and executive team
  • Set market segmentation, ideal customer profiles, territories, resource allocation, sales capacity, and planning
  • Create and refine the new-business sales motion
  • Build a high-performing, multi-solution sales organization through hiring, coaching, and organizational design
  • Partner with Customer Success on post-sale transitions, retention, customer value, and expansion
  • Collaborate with Product and Marketing on positioning, launches, pipeline generation, roadmap, and go-to-market strategy
  • Establish disciplined management of pipeline health, conversion, win rates, quota attainment, productivity, and forecast accuracy
  • Present performance, insights, and recommended actions to the executive team
  • Set priorities and define measurable impact across the first two quarters
  • Advise on the new-business plan, team structure, and compensation plan for 2027 planning
  • Represent AdRoll with brand marketers, performance marketers, and agencies
  • Provide industry perspective on programmatic advertising, adtech, and AI-driven marketing

Requirements

  • At least 12 years of relevant sales experience
  • At least 6 years of senior leadership experience selling media, programmatic advertising, or adtech to mid-market and larger accounts
  • Experience managing annual contract values of $100,000 or more
  • Demonstrated success acquiring new logos as both an individual seller and sales leader
  • Deep demand-side expertise and a strong understanding of the adtech ecosystem
  • Mid-market sales experience with a record of growing new business
  • Experience leading and transforming an AI-first sales team
  • Ability to identify AI tools for prospecting, research, and administrative tasks and train sellers to use them
  • Hands-on leadership experience, including deal coaching and participation in key pitches
  • Deep knowledge of brand and performance marketing
  • Fluency in the MarTech and RevTech ecosystem
  • Experience leading a multilevel sales organization, including managers
  • Metrics-driven approach with expertise in pipeline mechanics, conversion rates, and forecasting

Benefits

  • Competitive salary and equity
  • Full employee-only premium coverage for the HSA medical plan
  • 95% of employee-only premiums covered for PPO, HMO, dental, and vision plans
  • 75% contribution toward dependent premiums for medical, dental, and vision plans
  • Multiply Mortgage access, including personalized homebuying guidance and below-market mortgage rates
  • Short- and long-term disability coverage at no employee cost
  • Basic life and AD&D insurance at no employee cost
  • 401(k) plan with pre-tax, Roth, and after-tax options
  • Four weeks of paid time off with support for work-life balance
  • Up to six weeks of paid disability leave, or up to 12 weeks for pregnancy disability leave
  • Up to 12 weeks of paid family leave for birthing parents
  • Up to 16 weeks of paid family leave for non-birthing parents
  • Up to 12 weeks of paid family leave to care for a family member
  • Employee Resource Groups
  • Volunteer opportunities through NextRoll Gives Back
  • Access to current AI tools and dedicated experimentation time

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