Voicemod गेमिंग, स्ट्रीमिंग और ऑनलाइन संचार के लिए रियल-टाइम AI वॉइस-चेंजिंग और साउंडबोर्ड सॉफ़्टवेयर विकसित करता है। इसके उत्पादों में आवाज़ की विशेषताओं को अनुकूलित करने के लिए Voicelab और डिले व रीवरब जैसे साउंड व इफ़ेक्ट्स की सामुदायिक लाइब्रेरी शामिल है। यह सॉफ़्टवेयर Windows और macOS पर उपलब्ध है, जिसमें कंसोल इंटीग्रेशन और स्मार्टफ़ोन रिमोट कंट्रोल की सुविधा भी है। यह उन उपयोगकर्ताओं के लिए बनाया गया है जो अधिक अभिव्यंजक और इंटरैक्टिव ऑडियो अनुभव चाहते हैं।
Lifecycle Marketing Manager, CRM and In-App — Voicemod, Spain Remote
Lead lifecycle marketing for Voicemod’s gaming audio products across CRM and in-app channels. Drive activation, conversion, and retention across Desktop, Mobile, and Devices.
विवरण
- Partner with the Desktop, Mobile, and Devices teams on lifecycle strategy and execution
- Translate team priorities into targeted lifecycle programs
- Own communications across in-app banners, modals, notifications, and email
- Run onboarding, monetization, retention, win-back, and feature-launch campaigns
- Build, launch, and improve customer journeys and campaigns in Iterable
- Set audience rules, triggers, communication cadence, and frequency
- Develop segmentation and personalization using behavior, lifecycle stage, and subscription status
- Create and maintain lifecycle journey maps across products
- Tailor Product Marketing messages by audience, stage, and channel in partnership with Copywriting and Design
- Coordinate cross-product communications and maintain a unified source of truth
- Work with Product and Engineering on hard-coded in-app experiences
- Plan and execute A/B tests covering audiences, timing, channels, and formats
- Analyze performance in Amplitude and Looker and convert findings into next steps
- Help define, track, and communicate lifecycle KPIs
- Distribute insights across Growth, Monetization, Product Marketing, and product teams
- Establish QA, naming, template, and documentation standards
- Report directly to the VP of Marketing
आवश्यकताएँ
- At least four years of lifecycle or CRM marketing experience, preferably with a B2C app, gaming, or subscription product
- Track record of designing complete user journeys from first open through win-back
- Practical experience building and operating lifecycle programs in a customer engagement platform such as Iterable, Braze, Customer.io, or an equivalent tool, with email and in-app messaging
- Strong command of segmentation through cohorts, triggers, and user states
- Comfort working with product analytics tools such as Amplitude and business intelligence dashboards such as Looker
- Experience creating, executing, and interpreting A/B tests
- Ability to coordinate multiple stakeholders, launches, and deadlines at once
- Working knowledge of HTML and CSS for email and in-app templates
- Ability to perform end-to-end QA covering audiences, triggers, rendering, and tracking
- Professional communication skills in English
- Minimum B2 English proficiency
- Basic SQL, monetization or subscription messaging, mobile push and in-app communications, hardware or e-commerce lifecycle marketing, multilingual localization, and gaming experience are advantageous
लाभ
- Flexible working hours
- 23 vacation days
- An additional week off in August
- Paid birthday leave
- Anniversary program offering extra leave, volunteering days, or special experiences
- Referral program with rewards
- Additional time off available on demand
- Paid sick leave
- Maternity and paternity leave
- Healthcare insurance
- Flexible benefits plan for Spain-based employees, including savings on meals, transport, and childcare
- Remote work stipend
- Free English or Spanish language lessons