Community Sports Partners
Community Sports Partners
11 – 50 Employees
B2CSports
Community Sports Partners operates premium indoor and outdoor sports facilities and community programs in Mississauga, Ontario. Its venues include professional-grade turf fields, gymnasiums, LED lighting, bleachers, and supporting amenities for sports such as soccer, rugby, field hockey, basketball, and volleyball. The organization serves youth and adult athletes through programs and leagues including SportStars, HoopStars, Mississauga Soccer, and Volleyball Mississauga. It also coordinates facility rentals, tournaments, and training bookings through an online reservation system and the RecRivals app, which provides real-time availability and reservation management. Its primary facilities are located at Applewood Heights and Gordon Graydon.

General Manager, Marketing and E-commerce Growth — Remote Colombia

Lead HoopStars’ growth as a Toronto-based youth basketball business through paid acquisition, e-commerce, and customer retention. Build and manage Community Sports Partners’ centralized marketing team across its brands.

Description

  • Own HoopStars’ business plan, budget, revenue, profitability, and cash-flow forecasts
  • Direct sales and operations so programs, coaches, venues, and service quality scale with demand
  • Optimize paid search and social, creative, landing pages, enrollment funnels, pricing, offers, referrals, and retention
  • Design the structure of the parent marketing team
  • Hire specialists and engage contractors or agencies when appropriate
  • Set priorities and manage performance across brands
  • Link campaign results to paying customers, repeat enrollment, and contribution profit
  • Direct marketing investment through dependable reporting and structured testing
  • Review advertising accounts and identify funnel issues
  • Drive improvements while establishing a consistent, high-performing execution team
  • Split time roughly evenly between operating HoopStars and building and managing Community Sports Partners’ marketing function
  • Recommend budgets and team plans, and make operating decisions within agreed authority
  • Deliver concise weekly reports, escalate exceptional issues, and contribute to monthly business reviews
  • During the first 90 days, learn the customer, operational, and financial model; audit marketing; establish reporting; recommend team structure and hiring priorities; launch growth experiments; and assume ownership of routine business decisions

Requirements

  • Proven results in paid acquisition, conversion optimization, and customer retention
  • Commercial ownership extending beyond a marketing budget, including pricing, margins, staffing, forecasting, or business profitability
  • Experience hiring and leading marketers, creatives, agencies, or other specialists
  • Ability to adapt e-commerce practices to a service business with delivery constraints and customer commitments
  • Willingness to work hands-on while developing people, processes, and systems
  • Strong professional English and effective remote leadership skills
  • Experience in youth sports, education, fitness, memberships, or multi-location services is helpful
  • A track record of building a profitable business and effective team is the strongest indicator
  • Submit a CV
  • Explain a business or brand you grew, including investment, outcomes, and your individual contribution
  • Describe a team you built or managed
  • Share a commercial decision that failed and what you changed afterward
  • Complete the Culture Index survey
  • Complete the Criteria GAME assessment in English

Benefits

  • Remote work from Latin America with collaboration during Toronto hours
  • Equity opportunity subject to agreed terms
  • Possible future relocation to the United States or Canada by mutual agreement
  • Bookkeeping assistance
  • Human resources support
  • Information technology and website support

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