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EXL एक व्यावसायिक परामर्श और सेवाएँ प्रदान करने वाली कंपनी है, जो संगठनों को डेटा, विश्लेषण और प्रौद्योगिकी का उपयोग करके संचालन में सुधार करने और बेहतर निर्णय लेने में सहायता करती है। इसके कार्यों में संचालन प्रबंधन, निर्णय विश्लेषण और डिजिटल रूपांतरण शामिल हैं। कंपनी को स्वास्थ्य सेवा, बीमा, वित्त और लॉजिस्टिक्स के क्षेत्रों में ग्राहकों का सहयोग करने का अनुभव है। EXL डेटा विज्ञान को व्यावहारिक व्यावसायिक विशेषज्ञता के साथ जोड़कर ऐसे समाधान विकसित करती है, जो प्रत्येक संगठन के लक्ष्यों, संचालन मॉडल और उद्योग-परिस्थिति के अनुरूप होते हैं।
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कंपनी की नौकरियाँ

Senior Marketing Data Scientist - Credit Card Marketing

Lead data science and experimentation for EXL’s credit card marketing programs. Use analytics, campaign execution, and performance reporting to support growth and profitability.

USसंयुक्त राज्यCAकैलिफ़ोर्निया
$1,30,000 – $1,50,000 / वर्ष
हाइब्रिडपूर्णकालिकवरिष्ठआवश्यक भाषा: अंग्रेज़ीडेटा वैज्ञानिक
AirflowPythonSQLTableau

विवरण

  • Create and refine marketing strategies for the client’s credit card business
  • Support growth across business and member products through analysis, modeling, strategy development, and cross-channel performance tracking
  • Partner with marketing managers, channel owners, business leaders, and external collaborators on opportunities and initiatives
  • Evaluate funnel efficiency, CPA, ROI, and other measures of marketing performance, then recommend data-informed improvements
  • Plan, analyze, and interpret A/B tests and quasi-experiments
  • Design and validate campaign workflows spanning data pipelines, model scoring, execution, audience selection, and file ingestion
  • Establish KPIs, reporting structures, and self-service dashboards
  • Oversee direct mail campaigns from planning through execution, including prescreened and invitation-to-apply programs
  • Conduct detailed analyses of conversion funnels, customer behavior, monetization, and retention
  • Turn business goals into practical, data-driven tactics and campaigns
  • Respond to partner analysis needs while resolving ambiguity with pragmatic solutions
  • Present clear data narratives and insights to senior leaders and business partners

आवश्यकताएँ

  • Bachelor’s degree in computer science, mathematics, physics, engineering, or another quantitative discipline
  • At least eight years of experience in data science or analytics
  • Excellent communication skills and confidence working directly with product and business leaders
  • Hands-on direct mail experience covering planning, forecasting, audience selection, execution, and monitoring
  • Strong SQL and Python or R programming skills, plus Tableau proficiency
  • Background in growth, lifecycle, or funnel optimization
  • Experience developing Airflow-based data pipelines, preferably with Snowflake
  • Proven ability to design experiments, test hypotheses, and apply statistical analysis
  • Comfort working effectively in ambiguous, rapidly changing product environments
  • Strong attention to detail in dynamic, cross-functional settings
  • Ability to work independently and collaboratively while taking projects through completion
  • Strong business judgment, curiosity, communication, and presentation skills, including leadership presentations
  • Financial services experience and familiarity with banking products and marketing channels are strongly preferred
  • Experience working with consumer bureau data, including Experian and TU
  • Deep knowledge of credit card strategies tied to profitability and experience managing and executing prescreen campaigns

लाभ

  • Bonus opportunity
  • Benefits information is available at https://www.exlservice.com/us-careers-and-benefits
  • Hybrid work arrangement