Lead Business Analyst – Sustainable Digital Products
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Lead discovery and delivery preparation for SGS and bluesign sustainable digital products. Turn complex business needs into clear, testable product work.
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Field and Event Marketing Manager, EMEA — Cupix, UK Remote
Lead Cupix’s EMEA field and event marketing strategy, from regional planning and budget ownership through onsite execution and performance reporting. Build construction-tech pipeline through events, CRM attribution, and account-based engagement.
विवरण
- Own Cupix’s EMEA field marketing and event calendar across trade shows, conferences, owned events, customer programmes, and partner activations
- Create event strategies and investment recommendations aligned with regional sales priorities, target accounts, market segments, and revenue goals
- Set event objectives, KPIs, and pipeline targets, then assess programme performance
- Act as Cupix’s primary contact for EMEA exhibition bodies, event organisers, and venue partners
- Support the NAMER marketing team with event delivery remotely or onsite when needed
- Manage each EMEA event from business case development through post-event evaluation
- Identify and negotiate with venues and suppliers while creating agendas and run-of-show plans
- Coordinate speakers, customers, partners, sponsors, invitations, and registration with Sales and Marketing
- Direct onsite delivery across suppliers, speakers, Cupix personnel, and event logistics
- Lead post-event follow-up, including sales lead handoff, CRM updates, and reporting
- Create scalable EMEA event processes, templates, and checklists
- Oversee event equipment, demo assets, and branded materials, including shipping, storage, cross-border needs, and inventory control
- Coordinate localised event materials with global design and marketing teams
- Plan, forecast, and manage the EMEA field marketing budget on a daily basis
- Prepare event budgets, compare actual spending with forecasts, and identify cost risks or remaining funds
- Administer multi-currency purchase orders, VAT-compliant invoices, and expense reconciliation
- Measure the contribution of EMEA events to pipeline generation, deal acceleration, and account engagement
- Produce post-event performance reports covering revenue attribution and investment recommendations
- Maintain accurate CRM data and attribution for contacts generated through events
- Integrate field events into the wider EMEA account-based marketing programme
- Plan ABM activations around priority EMEA events and deliver account-specific engagement
- Work with EMEA Sales to focus investment on strategically important accounts
- Monitor account engagement and provide data for ABM reviews and territory planning
आवश्यकताएँ
- Bring 4–7 years of experience in field marketing, event marketing, or B2B demand generation, preferably in SaaS or technology
- Demonstrate independent delivery of B2B events and field programmes across several European markets
- Show experience partnering with Sales to prioritise accounts and convert field activity into qualified pipeline
- Have a proven record of budget ownership, supplier negotiation, and return-on-investment measurement
- Use strong project management skills to handle concurrent events, vendors, and deadlines
- Have practical experience with CRM and marketing automation for event leads, attribution, and reporting
- Approach the work commercially and operate effectively with limited supervision
- Be based in the UK and willing to travel regularly across EMEA, approximately 30–40%
- Bring experience in construction, AEC, proptech, or the built environment
- Understand account-based marketing principles and have familiarity with ABM tools
लाभ
- Paid annual leave under Cupix’s UK policy
- Health insurance provided by the company
- Remote work within the UK
- £50 monthly contribution toward phone and internet costs
- Travel opportunities across EMEA and collaboration with international teams
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