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Relay
Relay
51 – 200 Employees
H1B Visa SponsorConsultingFintechLogistics
Relay is a fintech company focused on business banking for small businesses. Its platform provides checking and savings accounts, Visa debit and credit cards, and cash-flow tools through a banking partnership with Thread Bank. Relay also supports receipt management, accounts payable, expense tracking, income categorization, automated savings, and integrations with QuickBooks Online and Xero. The product is designed for business owners, accountants, and bookkeepers who want greater control over company finances, including workflows aligned with the Profit First method. Relay operates in the fintech sector alongside applications in consulting and logistics.
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Performance Marketing Manager at Relay (Toronto Hybrid)

Lead performance marketing at Relay, a digital banking platform, by managing marketers, optimizing paid acquisition channels, and expanding campaign testing. The role focuses on efficient approval growth, media partnerships, measurement, and cross-functional campaign execution.

CACanada
$139,500 – $170,500 / year
HybridFull-timeMiddleSeniorEnglish RequiredPerformance Marketing
SQL

Description

  • Manage and coach performance marketers through clear ownership, regular one-to-ones, and ongoing development.
  • Own one or two paid-media channels or testing programs and act as an escalation point.
  • Review existing channels and vendor partnerships within the first 90 days, recommending which to retain, modify, or replace.
  • Take ownership of the publisher channel and expand a portfolio of media partners that efficiently generate quality Approvals.
  • Lead weekly performance reviews, maintain core performance metrics and narratives, and support monthly budget planning.
  • Form a perspective on channel experiments most likely to increase Approvals, including opportunities beyond the current playbook.
  • Represent performance marketing in integrated campaign planning and execution.
  • Create feedback loops with Analytics and the Creative Director to strengthen creative and targeting.
  • Expand and improve Relay’s paid channels, develop new acquisition opportunities, and build a modern performance marketing team.

Requirements

  • Experience managing paid-media budgets of at least $200,000 per month across brand and direct-response investment.
  • Hands-on experience operating at least two or three paid acquisition channels.
  • Experience developing other marketers through people management, dotted-line leadership, or mentoring.
  • Working knowledge of LTV:CAC, attribution approaches from first-touch through multi-touch, and incrementality or geographic testing.
  • Experience purchasing brand-led media such as CTV, audio, out-of-home, or direct mail is an advantage.
  • SQL or Metabase experience is an advantage.
  • Experience managing publisher partnerships or agency relationships is an advantage.
  • Experience working across self-serve and sales-assisted funnels is an advantage.
  • Successful completion of a background check and employment verification through Certn is required for employment.
  • Legally authorized to work in Canada.
  • Able to work from the office three days per week on Tuesday, Wednesday, and Thursday.

Benefits

  • Compensation can increase based on impact rather than being restricted to an annual review cycle.
  • Accommodations are available at any stage of the hiring process.

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