
„Nubank“ yra Brazilijos finansinių technologijų ir skaitmeninės bankininkystės įmonė, per mobiliąją platformą teikianti finansines paslaugas vartotojams ir įmonėms. Jos produktų portfelį sudaro nemokamos kredito kortelės, skaitmeninės einamosios ir taupomosios sąskaitos, momentiniai mokėjimai ir pervedimai, asmeninės paskolos, „Nu Empresas“ verslo bankininkystės paslaugos, taupymo funkcijos, vadinamos „Caixinhas“, ir „Nu Asset“ investavimo paslaugos. „Nubank“ taip pat daug dėmesio skiria sąskaitų saugumui ir klientų aptarnavimui kaip skaitmeninės bankininkystės patirties daliai. Įmonė veikia Brazilijoje ir kitose rinkose, susijusiose su „Nu México“, „Nu Colombia“ ir „Nu Global“, aptarnaudama tiek individualius klientus, tiek įmones.
Global Head of Brand and Creative at Nubank (Hybrid)
Lead Nubank’s global brand and creative direction across markets. Shape brand foundations, creative talent systems, AI-enabled workflows, campaigns, and agency production.
Aprašymas
- Define Nubank’s global creative and brand standards
- Lead the end-to-end expression of Nubank’s brand across markets
- Develop the creative job family, including leveling, career paths, and seniority frameworks
- Establish and uphold global hiring standards for creative talent
- Recruit senior creative leaders and mentor existing talent, especially in Brazil
- Create scalable creative tools and workflows, including AI-assisted solutions
- Lead structured, content-led creative reviews and governance practices
- Expand creative work beyond format-led advertising into earned media and compelling content
- Direct the brand refresh, sonic identity, institutional design system, and company-wide brand presence
- Oversee creative output across campaigns, social media, influencer marketing, and marketing activations
- Develop in-house production capabilities and manage external creative agencies
Reikalavimai
- At least 10 years of experience in creative or brand leadership
- Demonstrated success establishing standards across multiple markets or business units
- Experience building creative infrastructure, including career ladders, review processes, and hiring standards
- Background as an agency or in-house creative director
- Strong agency-side creative leadership experience is advantageous
- Fintech or financial services experience is useful but not required
- A clear perspective on how AI tools affect the economics of creative production at scale
- Strong interest in building with AI tools
- Ability to work effectively in a matrixed, multi-market organization
- Experience developing junior and mid-level creatives into senior professionals
- Hands-on coaching skills for turning raw creative ability into polished execution
- Strong systems-thinking approach
- Ability to create leveling, tooling, and governance frameworks
- Comfort collaborating across English- and Portuguese-speaking teams
Privalumai
- Hybrid work arrangement requiring onsite work two to three days per week
- Recruitment evaluation is supported by artificial intelligence-enabled tools, while final decisions are made by human reviewers