SiGMA World iGaming және ойын іс-шаралары саласында жұмыс істеп, казино, цифрлық ойындар, киберспорт, қашықтан ойын өткізу, төлемдер және қоғаммен байланыс бағыттарындағы мамандарды біріктіреді. Компания Будапешт пен Мальта сияқты бағыттарда халықаралық іс-шаралар өткізу арқылы салалық байланыс орнатуға, коммерциялық әріптестік құруға және цифрлық ойындардағы даму үрдістерін талқылауға арналған алаңдар қалыптастырады.
CRM & Email Marketing Specialist – Malta Hybrid
Manage HubSpot journeys and email campaigns for MedTech World’s global MedTech and HealthTech events. Generate registrations, conversions and revenue through targeted, measurable lifecycle marketing.
Сипаттама
- Own the planning, creation, testing and distribution of company emails in HubSpot
- Maintain a shared email calendar tied to event schedules and business priorities
- Define campaign objectives and measure opens, clicks, lead capture, conversions and revenue
- Create lead-capture and nurture journeys from initial interest through ticket purchase
- Integrate landing pages, forms and lead magnets with CRM workflows
- Coordinate lead transfers with sales and partnerships teams
- Create and maintain segments for founders, investors, healthcare executives, sponsors, speakers and previous attendees
- Apply dynamic content and personalised messaging
- Write clear, concise and action-oriented email copy
- Partner with designers to produce responsive, mobile-friendly templates
- Plan, build and test automated communications throughout the attendee lifecycle
- Conduct quality checks covering lists, consent, personalisation, links, formatting and workflow logic
- Keep QA records and testing checklists up to date
- Partner with IT to test and monitor automated ticketing emails
- Lead the migration of email communications into HubSpot and maintain clean, documented workflows
- Evaluate tools and processes and propose improvements
- Maintain compliance with GDPR, CAN-SPAM and data protection requirements
- Protect list quality while monitoring sender reputation and deliverability
- Report on deliverability, engagement, conversions, upgrades and revenue
- Run A/B tests and translate findings into actionable recommendations
- Coordinate email activity with social, paid media and content marketing
- Clarify communications ownership across marketing, sales, partnerships and event teams
Талаптар
- Two to four years of experience in CRM, email marketing or marketing automation
- Practical experience with HubSpot or a comparable CRM and marketing automation platform
- Experience managing lists, audience segments, workflows and lifecycle stages
- Demonstrated ability to build lead-generation and nurture campaigns that produce registrations or purchases
- Strong command of open, click-through, lead-to-registration and upgrade metrics
- Experience testing subject lines, content, send times and calls to action through A/B experiments
- Working knowledge of deliverability, list hygiene, data quality, GDPR and CAN-SPAM compliance
- Experience with campaign reporting and attribution, including performance dashboards
- Experience connecting landing pages, forms and lead magnets to CRM workflows
- A systematic approach to QA and exceptional attention to detail
- Ability to run multiple campaigns across events, regions and time zones
- Excellent written English
- CRM or email-platform migration experience is a strong advantage
- Basic HTML/CSS skills for email templates are advantageous
- Experience in events, MedTech, HealthTech or B2B marketing is welcome but not required
Артықшылықтар
- Malta-based role with a remote work option
- Relocation assistance, including shared temporary accommodation for the first two months
- Opportunity to shape global conferences and content strategy
- Direct access to the CEO and senior leadership
- International exposure
- Travel to summits, roadshows, investor gatherings and other events
- Opportunities for growth and broader responsibility
- Eligible team members may extend selected business trips for remote work and exploration, subject to applicable terms and conditions
- Flexible hours with a start time between 07:30 and 09:00
- Regular collaboration with an international team