The Coca-Cola Company is a global beverage business founded in 1886, with products spanning sparkling drinks, water and other hydration options, coffee and tea, juices, dairy beverages, and ready-to-drink alcohol products. Its portfolio includes more than 200 brands, sold across over 200 countries. The company’s work also covers water stewardship, sustainable agriculture, product sugar reduction, and community initiatives supported through The Coca-Cola Foundation. With a large international workforce and hiring opportunities across markets, The Coca-Cola Company highlights inclusion, accessibility, and social impact as part of its workplace approach.
Director of Sales, Amazon and Whole Foods Market – Atlanta
Lead Coca-Cola’s Amazon Nutrition and Whole Foods commercial strategy in Atlanta. Drive category growth, pricing, promotions, and profitable execution across eCommerce and natural retail.
Description
- Own Amazon.com as the customer lead, managing top-line growth, P&L stewardship, and joint business plan delivery
- Develop and maintain strategic relationships with Amazon and Whole Foods Market
- Direct sell-in for innovation launches, assortment changes, and pricing initiatives
- Work with brokers and field execution partners to strengthen retail performance and compliance across Natural Channel accounts
- Bring customer perspectives to Marketing, RGM, Finance, Customer Planning, Supply Chain, and Commercial Strategy teams
- Shape innovation priorities, pricing corridors, and promotional programs through channel and customer insights
- Coordinate bottling partners and other system stakeholders around commercial priorities and execution plans
- Manage category strategy and space planning for Whole Foods Market and other Natural Channel customers with SPINS and Acosta
- Produce category reviews, whitespace assessments, and shelving recommendations from syndicated and shopper data
- Set direction for planograms, assortment architecture, and category execution tactics
- Create and implement RGM strategies covering pricing, pack architecture, and promotional effectiveness
- Build financial models and analyze trade spending to improve ROI and allocate investments effectively
- Oversee Natural Channel promotional strategy with emphasis on trade efficiency, margin expansion, and mix management
Requirements
- A bachelor’s degree in business, marketing, finance, or a related discipline is required
- At least 10 years of progressive experience in sales, RGM, or category management within CPG or beverages
- Experience serving Amazon or Natural Channel customers is beneficial
- Capable of leading joint business planning processes
- Able to influence pricing and promotional decisions while delivering ambitious growth goals
- Advanced experience with syndicated data platforms such as SPINS and NielsenIQ
- Proficient with space planning software such as JDA, Apollo, or comparable tools
- Strong analytical ability and strategic planning expertise
- Skilled at converting insights into practical recommendations
- Highly effective at negotiating, influencing, and building relationships with senior stakeholders
- Experienced leading cross-functional teams in a matrix organization
- Strong digital and eCommerce fluency
- Comfortable applying technology, emerging analytics, and AI-enabled tools
- A strong interest in wellness and natural products is advantageous
- Authorized to work full-time in the United States
- Must be able to work legally in the United States without ongoing sponsorship from The Coca-Cola Company
Benefits
- Annual incentive opportunity with a 30% reference value
- Medical, financial, and other benefits
- Opportunities for career progression
- Access to advanced data platforms, analytics tools, and technology
- Collaboration across functions, customers, and system partners
- Inclusive culture focused on growth
- Equal opportunity employment