Time To Hire
Time To Hire
1 – 10 Employees
B2BeCommerceRecruitment
Time To Hire is a recruitment service founded in 2018 that helps technology and e-commerce startups build teams through active sourcing. Its subscription-based recruitment support combines personalized candidate outreach with a candidate management tool, giving clients a structured way to identify, evaluate, and connect with talent aligned to their business goals. The company focuses on understanding each client’s needs and candidates’ aspirations to support efficient, targeted hiring.

Direct Response Creative Strategist

Develop and scale direct response concepts for Purefemms, a women’s menopause supplement brand, across Meta Ads in the DACH region and the US.

Description

  • Research customers, markets, and competitors to inform creative strategy.
  • Develop fresh angles, hooks, and creative hypotheses.
  • Write hooks, scripts, video sales letters, and advertorials.
  • Build swipe files for the DACH and US markets.
  • Analyze performance using Meta Ads Manager, Triple Whale, and Rule1.
  • Spot scalable concepts, creative fatigue, and winning ads to iterate.
  • Set iteration priorities together on the weekly call.
  • Manage the transition from strategy to production.
  • Prepare production-ready briefs for six video editors.
  • Give creative feedback and set priorities for iteration cycles.
  • Take ownership of concepts within the testing roadmap and messaging playbook.
  • Refine the cycle from insight and hypothesis through testing, learning, iteration, and scale.
  • Use Claude for research, hook ideation, copy refinement, and pattern recognition.
  • Work with the Founder and Head of Growth on strategy and the testing roadmap.

Requirements

  • German proficiency at C1/C2 level.
  • At least two years of experience in direct response copywriting or performance creative for DTC e-commerce.
  • A demonstrable Meta track record, including creatives you developed that supported significant ad spend.
  • Experience working with brands generating seven-figure annual revenue.
  • Ability to turn data into concrete creative decisions.
  • Experience with high-velocity creative testing.
  • Ability to write clear briefs for editors and work independently.
  • Experience with AI-assisted creative workflows.
  • Submit three ads for which you personally wrote the script or developed the creative strategy.
  • State the highest monthly spend reached by one of your own creatives.
  • List your three most recent positions, with each brand, dates, and role.

Benefits

  • Fixed monthly retainer plus a performance share for your creatives.
  • Strong performance can bring total monthly compensation into the five-figure range.
  • Fully remote work.
  • Long-term engagement.
  • No exclusivity requirement.
  • Established creative team with six video editors.
  • Small team, direct communication, and meaningful input on strategy and the testing roadmap.
  • Work directly with the Founder and Head of Growth.
  • US expansion is planned to begin in Q1 2027, offering a chance to join from the start.

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