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Mass General Brigham
Mass General Brigham
H1B Visa SponsorConsultingEducationHealthcare
Mass General Brigham is an integrated academic healthcare system based in Massachusetts, bringing together hospitals, community health centers, and virtual care services to support patients across a broad range of specialties. Its work combines clinical care with biomedical and clinical research, including studies and institutes focused on areas such as gene and cell therapy and personalized medicine. The organization also supports medical education, workforce development, health plan operations, and healthcare innovation and commercialization.
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Assistant Director, Digital Marketing and Engagement - Mass General Brigham

Lead digital marketing and donor engagement projects for Mass General Brigham’s healthcare philanthropy. Coordinate campaigns, websites, email, analytics, and fundraising communications from planning through optimization.

USUnited StatesMAMassachusetts
$75,000 – $85,000 / year
HybridFull-timeLeadEnglish RequiredDigital Marketing
AEMWordPress

Description

  • Oversee digital projects through intake, planning, execution, testing, launch, reporting, and optimization
  • Support campaign launches, website updates, email programs, event communications, and donation forms
  • Create and maintain project plans and schedules for fundraising initiatives
  • Lead stakeholder intake and discovery to define goals, audiences, and project requirements
  • Collaborate with content, design, web production, information systems, fundraising teams, and vendors
  • Support email and web campaign production, content updates, list readiness, standards compliance, and issue resolution
  • Coordinate quality assurance for digital deliverables
  • Assess competing priorities and resource demands, recommending changes to schedules and scope
  • Measure and report digital performance metrics and campaign results
  • Develop recommendations that strengthen donor experience, campaign delivery, operational efficiency, and fundraising alignment
  • Improve digital workflows, intake procedures, documentation, project templates, QA checklists, and team collaboration
  • Complete additional responsibilities as assigned

Requirements

  • Bachelor’s degree is required
  • Three to five years of experience managing digital communications, marketing, web, fundraising, or related projects
  • Background coordinating complex digital communications, marketing, web, and fundraising projects
  • Strong proficiency with digital platforms and tools
  • Demonstrated project management ability, including scope definition, timeline development, dependency management, meeting facilitation, decision documentation, action-item follow-up, and delivery ownership
  • Excellent written and verbal communication skills
  • Ability to explain technical or operational information to nontechnical stakeholders
  • Ability to manage stakeholder expectations, competing priorities, sensitive information, and confidential matters
  • Working knowledge of websites, CMS platforms, email marketing, marketing automation, donation forms, event registration, analytics, and Microsoft 365 applications
  • Willingness and ability to learn new programs as needed
  • Experience with WordPress, Marketo, or Adobe Experience Manager is a plus
  • Ability to analyze data and recognize trends
  • Exceptional attention to detail with a commitment to quality assurance, brand consistency, accessibility, user experience, best practices, and operational efficiency
  • Ability to work independently and collaboratively in a fast-paced setting
  • Interest in Mass General Brigham’s mission and philanthropy’s contribution to patient care, research, education, and community service

Benefits

  • Excellent benefits package
  • Flexible hybrid work schedule
  • Competitive compensation
  • Opportunities for career advancement
  • Applicable differentials, premiums, and bonuses
  • Employee recognition programs
  • Reasonable accommodations are available for applicants with disabilities

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