Kantar एक वैश्विक डेटा इनसाइट्स और कंसल्टिंग कंपनी है, जो संगठनों को उपभोक्ताओं, ब्रांडों और बाजारों के बारे में बेहतर निर्णय लेने में मदद करती है। इसका काम ब्रांड रणनीति, उपभोक्ता व्यवहार, क्रिएटिव प्रभावशीलता और ग्राहक अनुभव जैसे क्षेत्रों में अनुसंधान, एनालिटिक्स, प्रौद्योगिकी उत्पादों और डिजिटल प्लेटफ़ॉर्म को एक साथ लाता है। Kantar ऑटोमोटिव, उपभोक्ता पैकेज्ड वस्तुओं, ऊर्जा, वित्तीय सेवाओं, मीडिया, रिटेल और प्रौद्योगिकी सहित क्षेत्रों में संगठनों का समर्थन करती है तथा विकास, नवाचार और बेहतर ब्रांड प्रदर्शन के लिए साक्ष्य-आधारित मार्गदर्शन प्रदान करती है। वैश्विक बाजारों में काम करने वाले लगभग 28,000 सहकर्मियों के साथ Kantar मार्केटिंग, कंसल्टिंग और मीडिया की विशेषज्ञता को जोड़कर जटिल ऑडियंस और बाजार डेटा को व्यावहारिक व्यावसायिक अंतर्दृष्टि में बदलती है।
Director of Client Service, Media Effectiveness Research - California Remote
Lead media effectiveness research and client strategy for Kantar, a global data, insights, and consulting company. Guide measurement, storytelling, and research teams serving senior clients.
संयुक्त राज्य
कैलिफ़ोर्निया$1,02,200 – $1,24,933 / वर्ष
रिमोटपूर्णकालिकलीडआवश्यक भाषा: अंग्रेज़ीग्राहक संबंध सेवाएँग्राहक सेवा प्रतिनिधिविवरण
- Direct end-to-end research design and delivery for complex media effectiveness studies
- Choose appropriate methodologies, develop surveys, and define analytical approaches
- Convert client business objectives into research frameworks that shape media strategy and decision-making
- Turn complex data into persuasive narratives and practical recommendations
- Counsel senior client stakeholders on measurement strategy and campaign learning agendas
- Apply cross-platform media measurement expertise across brand lift, attribution, digital, CTV, linear, and audience insights
- Maintain quality, rigor, and consistency across research deliverables
- Create best practices and raise team standards
- Coach and develop team members
- Collaborate with product, data science, and operations teams
- Surface research opportunities and support proposals and client development
आवश्यकताएँ
- 8–12+ years of practical market research or insights experience, including responsibility for research design, analysis, and client delivery
- Advanced knowledge of quantitative research methods, including survey design, questionnaire development, and analytical interpretation
- Hands-on experience measuring media and advertising effectiveness, including brand lift, cross-platform measurement, or audience insights
- Ability to turn complex data into clear, insight-led recommendations for senior stakeholders
- Proven client leadership experience, including relationship management and decision influence
- Demonstrated success mentoring and developing teams
- Excellent communication and narrative development skills
- Highly organized and able to prioritize multiple workstreams while maintaining quality
- Bachelor’s degree in a relevant discipline such as marketing, business, social sciences, or analytics
लाभ
- Medical plans offering broad, affordable coverage across a range of health services
- Health Savings Account or Flexible Spending Account
- Dental and vision coverage
- Wellness program
- 401(k) plan with employer match
- Tuition reimbursement
- Commuter benefits
- Unlimited paid time off
- Flexible approach to working
- Pay-for-performance culture
- Opportunities for career advancement
- Inclusive culture focused on health and wellbeing