Kantar
Kantar
Kantar tashkilotlarga iste’molchilar, brendlar va bozorlar haqida yaxshiroq qarorlar qabul qilishda yordam beradigan global ma’lumotlar tahlili va konsalting kompaniyasidir. Uning faoliyati brend strategiyasi, iste’molchilar xulq-atvori, kreativ samaradorlik va mijozlar tajribasi kabi yo‘nalishlarda tadqiqot, analitika, texnologik mahsulotlar hamda raqamli platformalarni birlashtiradi. Kantar avtomobilsozlik, kundalik iste’mol tovarlari, energetika, moliyaviy xizmatlar, media, chakana savdo va texnologiyalar kabi sohalardagi tashkilotlarni qo‘llab-quvvatlab, o‘sish, innovatsiyalar va brend samaradorligini oshirish uchun dalillarga asoslangan yo‘l-yo‘riq beradi. Dunyo bozorlarida faoliyat yuritadigan qariyb 28 000 nafar hamkasbi bilan Kantar marketing, konsalting va media sohalaridagi tajribani birlashtirib, murakkab auditoriya va bozor ma’lumotlarini amaliy biznes tushunchalariga aylantiradi.

Director, Client Service - Media Effectiveness (California Remote)

Lead end-to-end media effectiveness research for Kantar, a global data, insights, and consulting company. Advise senior clients while mentoring research teams.

Tavsif

  • Own the design and delivery of complex media effectiveness research from initial planning through completion
  • Choose appropriate methodologies, create surveys, and define analytical approaches
  • Convert client business goals into research frameworks that support media strategy and decision-making
  • Turn complex findings into persuasive narratives and practical recommendations
  • Guide senior client stakeholders on measurement strategies and campaign learning agendas
  • Use cross-platform media measurement expertise spanning brand lift, attribution, digital, CTV, linear, and audience insights
  • Maintain the quality, rigor, and consistency of research deliverables
  • Develop best practices and raise standards across the team
  • Coach and support team members in their professional development
  • Work closely with product, data science, and operations teams
  • Uncover new research opportunities and support proposals and client development

Talablar

  • Bring 8–12 or more years of hands-on experience in market research or insights, including responsibility for research design, analysis, and client delivery
  • Experience on the agency or supplier side is preferred
  • Demonstrate strong quantitative research expertise, including survey design, questionnaire development, and analytical interpretation
  • Have direct experience measuring media and advertising effectiveness, including brand lift, cross-platform measurement, or audience insights
  • Translate complex data into clear, insight-led recommendations for senior stakeholders
  • Lead client relationships, influence decisions, and navigate complex engagements effectively
  • Show a record of mentoring and developing teams
  • Communicate and tell research stories with exceptional clarity
  • Prioritize and organize multiple workstreams while maintaining quality
  • Hold a bachelor's degree in a relevant area such as marketing, business, social sciences, or analytics

Imtiyozlar

  • Medical plans offering comprehensive and affordable coverage across a range of health services
  • Health Savings Account or Flexible Spending Account
  • Dental and vision coverage for diverse healthcare needs
  • Wellness program
  • 401(k) plan with employer match
  • Tuition reimbursement
  • Commuter benefits
  • Unlimited paid time off
  • Flexible working approach
  • Mental health and wellbeing support
  • Performance-based rewards and opportunities for career advancement

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