Optiv
Optiv
1.001 – 5.000 Angajați
Sponsor pentru viza H1B
Optiv este un angajator prezentat pe Remote Rocketship, cu informații despre companie și recrutare pentru profesioniștii care explorează oportunități de carieră.

Director of Marketing Programs - Remote | Optiv

Lead Optiv’s enterprise marketing programs and events strategy remotely from Kansas. Oversee portfolios, budgets, partnerships, teams, and measurement programs that support pipeline growth and brand visibility.

Descriere

  • Lead Optiv’s enterprise marketing programs and events strategy
  • Direct a portfolio spanning corporate, national, regional, partner, client, executive, industry, internal, and CSR events
  • Create a multi-year roadmap focused on pipeline growth, customer engagement, partner alignment, and market differentiation
  • Set portfolio governance, prioritization processes, investment criteria, operating standards, and measurement frameworks
  • Maintain consistent brand experiences, operational quality, and measurable results across event types and regions
  • Advise senior and executive leaders on program direction, audience engagement, and investment choices
  • Oversee the planning, delivery, and measurement of integrated corporate, national, and regional marketing programs
  • Create marketing experiences aligned with campaigns, corporate initiatives, regional expansion, and partner activities
  • Coordinate with Demand Generation, Partner Marketing, Field Marketing, Brand and Communications, Creative, Digital Marketing, Content, and Marketing Operations
  • Work with Sales GTM and regional sales leaders on programs that build, accelerate, and convert pipeline
  • Manage event prospectuses, sponsorship packages, budgets, contracts, reconciliations, recaps, and performance reports
  • Direct Optiv’s merchandise program, including budgets, vendors, product planning, inventory, and internal support
  • Own the marketing program budget and MDF forecast while supporting MDF, DDF, PDF, and BDF generation
  • Develop OEM and alliance relationships and expand co-marketing and funding opportunities
  • Lead joint marketing plans for business initiatives, technology plays, solution priorities, and co-innovation
  • Create executive roundtables, advisory forums, and industry-facing engagements
  • Lead planning and strategy for Optiv Kick Off, covering content, logistics, executive participation, sponsorships, partners, budget, attendee experience, and evaluation
  • Manage multi-million-dollar budgets across events, marketing programs, internal events, sponsorships, and CSR initiatives
  • Define KPIs and provide executive reporting on performance, engagement, pipeline contribution, sponsorship utilization, value delivery, and ROI
  • Use performance results and market insights to improve the portfolio and reallocate resources
  • Assess and implement event technology, automation, and measurement capabilities
  • Direct agency, contractor, and vendor relationships, including selection, negotiation, performance, and financial oversight
  • Lead, mentor, train, and develop a high-performing marketing programs and events team
  • Set team priorities, goals, metrics, operating models, and standards
  • Develop team capabilities through coaching, performance management, career development, workforce planning, and succession planning
  • Promote accountability, collaboration, innovation, continuous improvement, and data-informed decisions
  • Oversee event agencies, contractors, consultants, and surge resources
  • Follow applicable policies and standards and complete additional assigned duties

Cerințe

  • Bachelor’s degree in marketing, business, communications, or a related discipline is required
  • More than 10 years of progressive experience in event marketing, experiential marketing, field marketing, or marketing programs within a complex B2B environment
  • Four to seven years of experience leading and developing high-performing remote or hybrid teams
  • Record of managing large-scale enterprise event portfolios and integrated marketing programs with measurable business outcomes
  • Experience in cybersecurity, technology, consulting, or professional services is preferred
  • Demonstrated experience managing multi-million-dollar budgets, sponsorships, and partner-funded programs, including MDF, Co-Op, and BDF
  • Experience advising senior and executive leaders and influencing decisions in a matrixed organization
  • Experience with marketing automation, CRM, financial, and event management platforms such as Marketo, Salesforce, NetSuite, Cvent, or comparable tools
  • Strategic leadership, business judgment, and the ability to turn enterprise objectives into actionable programs and portfolio decisions
  • Advanced knowledge of event strategy, experiential marketing, integrated marketing programs, demand generation, pipeline measurement, and marketing attribution
  • Strong executive presence with excellent communication, presentation, negotiation, and stakeholder management skills
  • Strong financial, analytical, organizational, project management, and operational planning abilities
  • Ability to navigate ambiguity, balance competing priorities, and align complex cross-functional initiatives
  • Ability to travel up to 25% for planning, site visits, corporate and industry events, executive engagement, and onsite event leadership

Beneficii

  • Inclusive employee resource groups
  • Work-life balance
  • Professional training resources
  • Opportunities for creative problem-solving on unique and complex projects
  • Volunteer opportunities through Optiv Chips In
  • Technology and equipment needed for remote or home-based work, where applicable

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