dentsu Austria is the Austrian arm of the global Dentsu Group, helping organizations address business transformation, marketing, and sustainable growth. Its work combines research, analysis, media expertise, and integrated solutions to help brands navigate changing markets and create meaningful experiences. As part of an international network, dentsu Austria brings together perspectives across marketing, media, and enterprise services to turn complex challenges into practical opportunities for clients, their audiences, and society.
Senior/Lead Salesforce Engineer – Barcelona (Hybrid)
Lead Salesforce engineering for scalable CRM architecture, integrations, analytics, and complex client solutions at Merkle. Mentor engineers and help shape customer-experience and digital-transformation projects.
Description
- Lead complex CRM digital solution design and delivery
- Direct the development of sophisticated software solutions
- Provide technical direction and mentorship to junior engineers
- Maintain architectural integrity and consistency throughout the software development lifecycle
- Create and maintain software architecture documentation
- Support project planning and estimation
- Advance continuous improvement across the development team
- Serve as a subject-matter expert for pitches and client engagements
- Help define the team’s vision and strategic direction
- Lead CRM platform design, customisation, and optimisation
- Deliver robust integrations, advanced analytics, and scalable solutions aligned with strategic goals
- Identify new customer opportunities
Requirements
- At least four years of CRM experience with platforms such as Salesforce, HubSpot, or Microsoft Dynamics, covering backend and frontend development
- Project experience with Industry Clouds is an advantage
- Proven ability to deliver efficient, scalable, and maintainable CRM solutions
- Strong problem-solving skills, including the ability to diagnose and resolve complex issues
- Experience leading project development in Agile or Scrum settings
- Hands-on experience with CI/CD and version-control tools such as GitHub, GitLab, Bitbucket, or Jenkins
- Able to work independently and collaboratively, balance competing priorities and deadlines, and support junior colleagues
- Ability to query databases to extract and report on customer data
- Strong programming ability in APEX, C#, .NET, or comparable languages
- Solid knowledge of REST and SOAP APIs for CRM integrations
- Extensive experience using Excel, Power BI, Tableau, or comparable tools to analyse customer data and generate insights
- Strong understanding of data segmentation, customer lifecycles, and personalisation
- Ability to investigate CRM technical problems and recommend effective solutions
- Strong organisational skills and commitment to transparency
Benefits
- Hybrid work arrangements, flexible hours, and home-office options
- In-person collaboration with an expectation of one office day per week or four days per month
- Competitive salary
- Volunteer days
- Wellness days
- Modern office facilities
- Multicultural work environment
- Training and mentoring opportunities
- Career opportunities across the dentsu network
- Further benefits may be available; discuss them with your recruiter