Seismic
Seismic
Seismic is a digital marketing platform that helps businesses create stronger connections with their audiences through QR codes, shortened URLs, mobile-friendly landing pages, and link management tools. Its analytics capabilities give teams visibility into engagement, while customizable content tools support campaigns across industries including retail, healthcare, and financial services. Seismic brings audience communication, branded experiences, and performance tracking together in one platform.

Senior Financial Services Marketing Manager (Remote)

Lead Financial Services marketing for Seismic’s B2B SaaS platform in North America. Drive pipeline, bookings, account-based marketing, events, and enterprise campaigns.

Description

  • Create and deliver the Financial Services marketing plan, connecting investment decisions to pipeline and bookings goals
  • Turn business priorities into go-to-market programs that support expansion and new customer acquisition
  • Evaluate market opportunities and recommend investments using performance data and market conditions
  • Work with Sales, Customer Success, and RevOps to prioritize customers, buying groups, and growth opportunities
  • Build tailored campaigns that guide prospects and customers through the buying process
  • Lead industry events, executive dinners, customer experiences, and related campaigns
  • Partner with Product, Product Marketing, Content, and other marketing teams on positioning and campaign execution
  • Act as the lead marketer for Financial Services go-to-market leadership across North America
  • Connect marketing activity to sales priorities through business reviews, account planning, and pipeline conversations
  • Guide Marketing teams on audience targeting and messaging decisions
  • Coordinate go-to-market initiatives across Marketing, Sales, Customer Success, and Partner teams
  • Maintain reporting on pipeline contribution and bookings
  • Measure account engagement, pipeline movement, conversion rates, and program performance
  • Work with RevOps to address pipeline gaps and strengthen conversion and sales velocity
  • Oversee the marketing budget and improve the efficiency of spend

Requirements

  • At least 7 years of experience in B2B marketing, with the role indicating a 7–10+ year range
  • Experience marketing to Financial Services organizations in a fast-moving technology or SaaS setting
  • Background in Asset Management, Wealth Management, Banking, or Insurance is preferred
  • Demonstrated ability to create strategies that generate pipeline and influence revenue in complex enterprise sales environments
  • Experience partnering with Sales and Customer Success leaders on joint go-to-market plans and business outcomes
  • Strong knowledge of account-based marketing, buying-group engagement, and enterprise purchasing cycles
  • Ability to turn data and market insights into practical marketing strategies
  • Strong cross-functional leadership, stakeholder management, and executive communication capabilities
  • Experience analyzing marketing performance across the full funnel
  • Ability to balance multiple priorities in a fast-paced, collaborative environment

Benefits

  • Benefits and perks designed to support employees’ overall well-being
  • Country-specific benefits are provided through Seismic’s Global Benefits program
  • Eligibility to participate in Seismic incentive plans in addition to base salary

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