American Express
American Express
American Express एक वैश्विक वित्तीय सेवा कंपनी है, जो बैंकिंग, वित्त और B2B भुगतान के क्षेत्र में काम करती है। इसके व्यवसाय में उपभोक्ता, व्यवसाय और कॉर्पोरेट क्रेडिट कार्ड; भुगतान और मर्चेंट सेवाएँ; बचत खाते, सावधि जमा और व्यक्तिगत ऋण; साथ ही रिवॉर्ड, यात्रा कार्यक्रम, कॉर्पोरेट भुगतान समाधान, वित्तीय शिक्षा, सुरक्षा सेवाएँ तथा कार्डधारक और मर्चेंट सहायता शामिल हैं।

Marketing Coordinator, Paid Social and Content

Coordinate paid social, direct media and content campaigns that support American Express card acquisition. Work with agencies, publishers and analytics teams to track results and improve campaign performance.

विवरण

  • Plan and optimise paid social, direct media and other priority paid channels to support consideration, conversion and acquisition.
  • Manage assigned campaigns day to day, coordinating schedules, creative delivery, implementation, status updates and stakeholder communications.
  • Coordinate with agency partners, publishers and internal teams, resolve queries, flag risks and escalate strategic decisions when needed.
  • Deliver acquisition campaigns from briefing and implementation through tracking, tagging, measurement and reporting.
  • Coordinate with Paid Search and Programmatic teams to align channel activity with wider acquisition goals.
  • Support budget administration, including media tracking, reconciliations and invoices.
  • Work with creative colleagues and agency partners to develop and improve assets for engagement, consideration and conversion across channels.
  • Coordinate content initiatives, including customer sourcing, approvals, publisher liaison and paid media implementation.
  • Build publisher and platform relationships, and stay informed about new opportunities, products and capabilities.
  • Partner with Analytics teams on campaign measurement, attribution and performance reporting.
  • Review campaign and creative results, identify trends and optimisation opportunities, and contribute to ongoing improvements.
  • Help launch campaigns, products and offers by delivering media, tracking and measurement requirements accurately and on schedule.

आवश्यकताएँ

  • Bachelor’s degree in marketing, business, communications, media or a related field.
  • Interest in marketing and media, and in how paid channels contribute to business growth.
  • Strong written and verbal communication skills and careful attention to detail.
  • Strong organisational and project management skills, including managing competing priorities and deadlines.
  • Ability to build effective working relationships with diverse stakeholders, agencies and partners.
  • Curiosity, analytical ability and confidence using data and insights to guide decisions and identify optimisation opportunities.
  • Ability to take ownership of workstreams and deliver outcomes in a fast-moving environment.
  • Adaptability and resilience when business priorities change.
  • A proactive, solutions-focused approach and willingness to learn and develop new skills.
  • Collaborative approach and interest in contributing to a supportive, high-performing team.
  • Experience in digital marketing, paid media, social media, content marketing or an agency is an advantage, but not essential.
  • Successful completion of a background verification check, subject to applicable laws and regulations.

लाभ

  • Competitive base salary.
  • Bonus incentives.
  • Support for financial wellbeing and retirement.
  • Medical, dental, vision, life insurance and disability coverage, depending on location.
  • Flexible hybrid, onsite or virtual working arrangements, depending on role and business needs.
  • Paid parental leave, subject to location.
  • Access to onsite wellness centres staffed by nurses and doctors, where available.
  • Free, confidential counselling through the Healthy Minds programme.
  • Career development and training opportunities.

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