Arbor Education
Arbor Education
Arbor Education ma’muriy ishlarni soddalashtirish, hamkorlikni yaxshilash hamda maktab jarayonlari va ta’lim natijalarini qo‘llab-quvvatlash uchun boshqaruv axborot tizimidan (MIS) foydalanib, ta’lim texnologiyalarini ishlab chiqadi. 2011-yilda tashkil etilgan kompaniya sobiq o‘qituvchilar, ta’lim texnologiyalari muhandislari va boshqa ta’lim sohasi mutaxassislaridan iborat jamoasi orqali 5 000 dan ortiq maktabga xizmat ko‘rsatadi. Uning faoliyati o‘qituvchilar va o‘quvchilarning tajribasiga e’tibor qaratgan holda, ta’lim sohasi uchun amaliy innovatsiyalar, xilma-xillik va inklyuziyaga sodiqlikka yo‘naltirilgan.

Brand Manager, Content

Create multi-channel content for Arbor Education’s school management software, strengthening brand trust and search visibility. Use data-led campaigns and AI workflows to support demand generation.

Tavsif

  • Create and publish content for blogs, case studies, gated assets, white papers, email, and social channels.
  • Turn customer interviews and internal expertise into authoritative copy.
  • Contribute to flagship content programs and campaigns across Arbor School Management Suite brands.
  • Adapt long-form assets into short-form marketing content.
  • Work with Demand Generation on gated content, launch schedules, and nurture campaigns.
  • Partner with Product Marketing to align product messaging with buyer personas.
  • Develop on-brand visual assets with Canva and AI tools.
  • Manage publishing across Arbor suite websites, including blog and landing page updates.
  • Plan and manage organic LinkedIn posts and engagement.
  • Apply SEO and AI Engine Optimisation practices, tracking visibility and AI referral growth.
  • Share content on the Arbor Community platform.
  • Uphold brand guidelines and maintain asset libraries.
  • Help deliver print and event materials, coordinating with suppliers.
  • Report on leads, webinar attendance, asset downloads, website sessions, and AI-driven referrals.
  • Build AI-assisted workflows into day-to-day content production.
  • Manage freelancer and agency support, including briefs and quality checks.

Talablar

  • Strong B2B writing skills, producing engaging long- and short-form content to high editorial standards.
  • SaaS or EdTech experience is preferred.
  • Practical experience using a content management system.
  • Experience managing organic LinkedIn activity.
  • Knowledge of core SEO and AI Engine Optimisation principles.
  • Demonstrated ability to create content that supports lead generation, gated content strategies, and nurture journeys.
  • Active use of AI tools such as Claude and Gemini.
  • Comfort interpreting sales funnels and content performance metrics.
  • Experience creating reports in HubSpot.
  • A sharp visual eye and ability to follow brand guidelines.
  • Experience briefing design teams effectively.
  • Ability to manage concurrent campaigns, channel operations, and ad hoc requests.
  • Understanding of complex B2B buying cycles, multiple buyer personas, and brand equity.
  • Experience with Canva, Claude, Gemini, GA4, and HubSpot.

Imtiyozlar

  • Wellbeing team and initiatives, including mindfulness sessions, lunch-and-learns, manager training, and mental health first aid training.
  • 32 days of annual leave plus bank holidays.
  • Life assurance equal to three times annual salary.
  • Wellness package with 24/7 virtual GP access, mental health support, counselling, and personalised health checks.
  • Private dental insurance through Bupa.
  • Scottish Widows salary sacrifice pension.
  • Enhanced leave: 20 weeks’ full pay for maternity and adoption, and 6 weeks’ full pay for paternity.
  • Five complimentary maternity coaching sessions to support the return to work.
  • Access to Calm and Bippit financial wellbeing coaching.
  • Flexible working.
  • Social committees and team, office, and company-wide events.
  • Dedicated budget for professional development training.
  • One paid day each year to volunteer with a charity of your choice.

O‘xshash ish o‘rinlari