Community Sports Partners
Community Sports Partners
11 – 50 Employees
B2CSports
Community Sports Partners operates premium indoor and outdoor sports facilities and community programs in Mississauga, Ontario. Its venues include professional-grade turf fields, gymnasiums, LED lighting, bleachers, and supporting amenities for sports such as soccer, rugby, field hockey, basketball, and volleyball. The organization serves youth and adult athletes through programs and leagues including SportStars, HoopStars, Mississauga Soccer, and Volleyball Mississauga. It also coordinates facility rentals, tournaments, and training bookings through an online reservation system and the RecRivals app, which provides real-time availability and reservation management. Its primary facilities are located at Applewood Heights and Gordon Graydon.

General Manager, Marketing and Ecommerce Growth (Remote - Mexico)

Lead HoopStars, a Toronto-based youth basketball business, while developing Community Sports Partners’ marketing function. Own growth, profitability, operations, ecommerce performance, and customer retention.

Description

  • Own HoopStars’ business plan, budget, revenue, profitability, and cash-flow forecasts
  • Direct sales and operations to ensure programmes, coaches, venues, and service quality meet demand
  • Strengthen paid search, paid social, creative, landing pages, enrollment funnels, pricing, offers, referrals, and retention
  • Design the parent marketing team and hire the required specialists
  • Engage contractors or agencies when appropriate
  • Set priorities and manage performance across the company’s brands
  • Link campaign results to paying customers, repeat enrollment, and contribution profit
  • Direct marketing investment through dependable reporting and structured testing
  • Review advertising accounts, identify funnel issues, and support the rollout of improvements
  • Develop a team capable of delivering consistently
  • Split time roughly evenly between operating HoopStars and building and leading Community Sports Partners’ cross-brand marketing team
  • Deliver concise weekly reports and join monthly business reviews with the founder
  • During the first 90 days, learn the customers, operations, and economics; audit marketing; establish reporting; recommend team structure and hiring priorities; run growth experiments; and assume routine HoopStars business decisions

Requirements

  • Proven results in paid acquisition, conversion optimization, and customer retention
  • Commercial ownership extending beyond marketing spend, including pricing, margins, staffing, forecasting, or business profitability
  • Experience recruiting and leading marketers, creatives, agencies, or other specialists
  • Ability to adapt ecommerce practices to a service business with operational capacity and customer commitments
  • Willingness to work hands-on while building people, processes, and systems
  • Strong professional English and effective experience leading remotely
  • Background in youth sports, education, fitness, memberships, or multi-location services is helpful
  • A record of building a profitable business and a capable team is the strongest qualification
  • Availability for full-time work
  • Completion of the Culture Index survey
  • Completion of the Criteria GAME assessment in English

Benefits

  • Remote work from Latin America with collaboration during Toronto business hours
  • Equity opportunity subject to mutually agreed terms
  • Possible future relocation to the United States or Canada by mutual agreement
  • Bookkeeping support
  • Human resources support
  • IT and website support
  • A local manager handling customer service and day-to-day sales
  • The opportunity to build and lead both a business and the parent marketing team

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